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Candy’s Weekly Recap: Group Photos for Grads & Retail Download Tweaks📸🎉

Candy’s Weekly Recap: Group Photos for Grads & Retail Download Tweaks📸🎉
Hello, my wonderful photographers!

Candy here, and welcome to another Weekly Recap. We’ve got a couple of handy feature updates, plus some exciting news about our upcoming Capture & Upload App release for iOS.

Let’s dive in! 🌟

1. Group Photo Option in GradPics 📸

We’ve introduced a Group Photo toggle in the Manage Images tab for GradPics Events. When you mark an image as a Group Photo, here’s what happens:

  • Appears in Every Gallery: Regardless of face matching, every participant sees the group image in their personal gallery.
  • Exclusive Products: If your Event’s Offer includes any Group Photo products (like Group Photo Download or Group Photo Print), they’ll only be purchasable on those items.
  • No Group Photo Products? Then the group image behaves like a normal image, available on all your usual products.
  • Not in Personal Gallery Download: To avoid easy sharing of a big group image, we’re excluding Group Photos from any personal gallery download product for now.

We’ve added a quick popup explanation when flagging an image as a Group Photo in the Web Dashboard, just in case someone clicks the Group Photo toggle by mistake. 🎉

2. Personal Gallery Download Hiding Rule 🤫

To help clients avoid confusion and refunds, we’re adding a new rule:

  • Hide Personal Gallery Download: If the Offer sells individual image downloads and a participant only has one image, we hide the personal gallery download.
  • Still Visible for One-Image Events: If your Offer doesn’t have individual downloads, the personal gallery download stays visible, even if the participant just has one photo.

This little tweak prevents clients from accidentally buying a personal gallery download when they only need a single download. 🛒

3. Heads-Up: Capture & Upload App 4.13 for iOS Only! 📱

On Monday, December 30th, we’ll release Version 4.13 of the Capture & Upload App for iPhone & iPad. (Windows stays at 4.12 for now.) We’ve added some major updates:

Please update one of your devices, test it out, and let us know if you catch any bugs. With so many devices, camera brands, and workflows out there, early feedback helps us fix issues quickly.

4.13 Highlights

  1. Photo Booth Mode
  2. Overlays on Capture App Image Review
    • Overlays now render directly over the captured images on the app (if the aspect ratio is supported).
    • 3:2 aspect ratio photos are needed for full frame overlays, but any aspect ratio works for banner overlays.
    • This lets you and your subjects see the art in real time, ensuring no important parts are covered!
  3. Out-of-Space Error Popup
    • If your device is running low on space when a new image is taken, you’ll get an immediate error popup.
    • Remember to regularly clear out old images via the app’s “Delete App Data” button in the info (i) menu to keep everything running smoothly.

Minor Updates

  • Session data is now wiped when switching NowCandid accounts in the app, so "Restore Session" won't take you to an Event from a different account!
  • Event Shooting Buttons on Tablets now match iPhone UI (centered vertical menu).
  • Camera Trouble Popup includes a note about app permissions. (Always make sure to agree to all app permissions needed when the app is starting for the first time!)
  • Auto Remove Spaces from the account email on login. (some folks accidentally put a space and didn't know why they couldn't log in!)
  • Candy Splash Screen when the app is booting up now supports dark mode.

Thanks for tuning into this shorter Weekly Recap. We hope these improvements help you finish the year strong! If you have any questions or feedback, don’t hesitate to reach out.

Candy 🍬

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QuicPics is an innovative photo booth alternative designed to enhance the photo-taking experience at events like proms. As a photographer, QuicPics allows you to offer a modern, fun, and interactive experience for prom attendees, while you get paid upfront for your services. It can be sold as a “mobile photo booth” service, as a manned portrait station akin to traditional photo booths, or as a service where you provide both! Thanks to our cloud, no matter how many photographers or photo stations you have, they’ll all talk to each other, meaning guests only have to provide their contact info once. 

This short guide will walk you through how to effectively use QuicPics for a prom night:

  1. First, Understanding QuicPics:
    QuicPics is quite different from NowCandid’s other programs, it texts image files directly to guests in addition to a link to their online gallery. With NowCandid’s other programs, only links to online galleries of images are delivered. QuicPics also charges the photographer for each image they take and upload to the cloud, making it the only NowCandid feature that charges the photographer in any way.
  2. QuicPics’ Advantage:
    QuicPics is a perfect alternative to traditional photo booths. It's a mobile, modern, interactive, and engaging way to capture memories at proms. With instant texting of images to attendees, QuicPics ensures a seamless experience for everyone involved.
  3. Create a Unique Photo Station:
    Make your photo station stand out by offering themed backdrops, fun props, and creative lighting. This will not only draw the prom-goers to your station but also encourage them to share their professional photos on social media, giving you free advertising and potentially attracting new clients.
  4. Pricing and Payment:
    As a photographer, it's essential to get paid upfront for your services. We recommend charging between $200 to $300 per photographer hour, possibly offering a discount if they are requesting a large number of photographers and/or hours. Alternatively, talk to the school or with involved parents about increasing the cost of prom tickets to pay for QuicPics services for the prom. Take payments using PayPal, Square, Venmo, via check, checkout on your own website, or whatever means are most convenient for you! Just ensure it looks professional to the school you’re dealing with.
  5. Planning your Workflow:
    To ensure a smooth process, have a tablet available for prom attendees to interact with the QuicPics platform. This will allow them to receive their photos via text message instantly thanks to the LTE connection of the tablets. We recommend using the Tap-A-Face workflow, which simplifies the process of collecting data and pairing it to their face, as well as being a fun addition to the prom already!
  6. Selling the Service:
    To promote your QuicPics services, create a compelling sales pitch that highlights the benefits of a mobile photo booth experience, the convenience of instant photo sharing, and the interactive nature of the platform. Showcase sample photos and emphasize the unique value QuicPics brings to a prom night.

QuicPics is a fun, interactive, and modern solution to traditional photo booths, making it an excellent addition to any prom night. By following these tips, hopefully you'll be able to provide a memorable experience for prom attendees while securing payment for your services. Happy snapping!

Proms: An Untapped Gold Mine
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April 14, 2023

Proms: An Untapped Gold Mine

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Plenty of photographers think photographing a prom is not worth their time and energy. They're not wrong to think that either... as that can often be the case! But, NowCandid's "PartyPics Now!" program has cracked the code and found a way to consistently monetize proms and other school dances!

We analyzed all the proms that took place in 2022 that had utilized PartyPics Now, and found that across dozens of proms, photographers averaged well over $2 per image taken and about $5 per guest at the prom. Not bad, considering the average number of students at any given prom was about 400 students!

The top performing proms well exceeded $2 per image and $5 per guest by doing some combination of the following things:

          • First, they used NowCandid's Selfie Check-In workflow, which gathered the guest's parent's contact data! Marketing the prom images to them as well.

          • Second, they utilized photo stations (sometimes with backdrops and/or props!) with photographer attendants in addition to roaming photographers.

          • And third, they sent 4 or more photographers to ensure they photographed every guest multiple times, making the guest's online galleries (and the larger photo packages) more appealing!

At proms where all three of those conditions were successfully met, the average sales per image was $3 and the average sales per event guest was almost $9!

So, while proms might not be quite as profitable as they were once upon a time, they can still be a great way to make some extra profit in your off season, expand your business, keep your photographers paid and busy, and more!

And... stay tuned! Because a new feature we're calling Group-by-Face rolls out in the very near future! Helping to take your online galleries for social events to the next level! 🎉

Have any questions? Feel free to contact us! We love to chat. 😃

Stay profitable, photographers! 📸

Cap and Gown Chronicles: Master the Art of Graduation Photography with These Expert Tips
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Cap and Gown Chronicles: Master the Art of Graduation Photography with These Expert Tips

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Graduation day is a momentous occasion, marking the culmination of years of hard work, dedication, and the occasional all-nighter (we're looking at you, college students). As a photographer, you have the unique opportunity to capture these once-in-a-lifetime moments, and we're here to help you make the most of it. From technical know-how to creative flair, we've got you covered with expert tips for optimal graduation photography. And with NowCandid's Grad Pics Now program at your side, you'll be snapping insta-worthy shots in no time. So, ready your camera and let's get started!

  1. Scout the Location:
    Before the big day, visit the graduation venue to familiarize yourself with the layout and lighting conditions. Identify the best spots for group shots, candid moments, and the all-important diploma handoff. This prep work will ensure that you're in the right place at the right time to capture those precious memories.
  2. Use the Right Gear:
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With these expert tips and NowCandid's Grad Pics Now program in your toolkit, you'll be well-equipped to master the art of graduation photography. So, channel your inner photographer and capture the magic of the big day – because, as Ferris Bueller once said, "Life moves pretty fast. If you don't stop and look around once in a while, you could miss it." And no one wants to miss a moment as special as graduation day. Happy snapping!

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