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Learn How NowCandid Can Help You Remarket Your Pre-NowCandid Images🌟

Learn How NowCandid Can Help You Remarket Your Pre-NowCandid Images🌟

For those who are new to NowCandid, let me tell you that NowCandid does a lot to help you continue to make sales on the images that you put through our system!

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Things such as:

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  • Long-Term Hosting: We keep galleries online for at least 15 years.
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  • Ongoing Marketing: Annual Event reminders & occasional consolidated Event marketing.
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  • Sales Reinforcement: "Order More" QR codes on print products to encourage reorders.

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So, if you're using NowCandid for your current and future Events, those Events are all set to generate plenty of residual sales as the years go by!

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However, did you know that NowCandid can be used to easily remarket images from your past, pre-NowCandid Events?

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As a photographer, you have probably used other software and sales solutions in the past. That's okay! NowCandid is not a jealous business partner, and we are just happy you're here for us to help you now.

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So let's talk about how we can help you get more sales out of those past Events of yours.

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The Power of Remarketing 🔄

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First off, let me say that this will only work in situations where you have:

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  • Pictures of Individuals: Such as headshots or portraits.
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  • Corresponding Contact Information: You need to know which contact info goes with which image files.

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If you have past Events with those two things readily available, then you can use our oft overlooked FaceMatch Import Workflow to create what we often call a FaceGroup in your NowCandid Dashboard.

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You can then use that FaceGroup (pictures of individuals corresponding to an uploaded set of contact information) in any of your NowCandid Events!

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Meaning... you could create a NowCandid Event, utilize a FaceGroup of some school picture headshots you did, and then upload to that Event that class's graduation pictures, school pictures, dance pictures, or anything else you'd like to remarket!

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Once the "reference images" from your FaceGroup are in the Event as well as your past images of that same group of people - the images will match up using our Face Matching processes and begin a marketing campaign and sales effort that will help you generate some sales on those old images right now, as well as occasional residual sales over the years and years to come.

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Your Portfolio, Forever Profitable đź’Ľ

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As an example, a new NowCandid user performed the exact processes we described above to "remarket" graduation pictures from 4 of the graduations they photographed last year.

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Within a month of remarketing those 2023 images, this user generated about $1300 in sales and shipping!

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That $1300 will be in addition to the sales they will be able to make as the years go by, thanks to the residual sales tactics we mentioned earlier.

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Unlocking New Sales with Old Memories 🔑

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So, if you dear reader are in a position to utilize some of the portraits and contact info you've collected in the past, consider using NowCandid to remarket them! Doesn't matter if they're 1, 3, 5, or even 10+ years old.

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NowCandid does not charge you any subscription or hosting fees, so even if you were to make $0 in sales, it won't cost you a thing.

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We only make money when you do, and we only want to help you earn more and work less!

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Get Started Now 🚀

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Ready to give your vintage images a new lease on life? Schedule a walkthrough with our specialist, Darwin, and let's get those images working for you once more. Click here to book your session: NowCandid Training

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NowCandid is committed to helping you earn more with less effort. Let’s turn those archived galleries into a flourishing sales channel, starting now!

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May 16, 2023

Assemble Your Photography A-Team: Tips for Hiring and Training Photographers

5
 minutes read

As the great philosopher Voltaire once said, "With great power comes great responsibility." Well, maybe it was actually Uncle Ben from Spider-Man, but the point still stands! As your photography business grows, you'll need to expand your team and delegate tasks. In this blog post, we'll share tips on hiring and training photographers to help you build your very own photography A-Team. And with the support of NowCandid, you'll be well on your way to a thriving photo business.

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1. Define Your Ideal Photographer:
Before you start hiring, take the time to define the qualities and skills you're looking for in a photographer. Consider the specific niches your business covers, your brand identity, and the type of work environment you aim to create.

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2. Scout for Talent:
Look for photographers through local photography clubs, online communities, social media, and job boards. Reach out to your network and ask for recommendations. When you can’t find photographers, find social, outgoing personalities, and train them to be photographers! Oftentimes, an outgoing person trained to be a photographer is an easier prospect than training a shy photographer to be outgoing.

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3. Conduct Thorough Interviews:
During the interview process, ask questions that allow candidates to showcase their skills, experience, and personality. Review their portfolios, ask for references, and consider conducting a trial shoot to see how they perform in action.

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4. Offer Competitive Compensation:
To attract top talent, offer competitive compensation packages that include fair wages, bonuses, and potential for growth within your company. If you compensate with base pay + a per image rate, be sure to paint the picture of what their pay would be if they were successful in taking a lot of pictures at an event!

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5. Invest in Training and Development:
Once you've hired your team of photographers, invest in their ongoing training and development. Encourage them to attend workshops, webinars, and conferences to stay updated with industry trends and techniques. Use some of NowCandid's training resources, as it can help streamline the training! And don’t forget to always keep them connected with your business's core values.

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6. Establish Clear Expectations:
Set clear expectations for your photographers regarding their roles, responsibilities, and performance metrics. Regularly review their progress and provide constructive feedback to help them grow and improve.

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7. Foster a Positive Work Environment:
Create a supportive, collaborative work environment where your photographers feel valued and motivated. Encourage open communication, provide opportunities for team-building activities, and celebrate your team's successes.

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Hiring and training photographers for your business is a crucial step in scaling your operations and ensuring long-term success. By defining your ideal photographer, scouting for talent, and investing in their development, you can build a strong, capable team that will help your business soar to new heights. Embrace your role as a leader, and assemble your photography A-Team with confidence!

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Capturing the Champions of Tomorrow: A Guide to Youth Sports Photography Portrait Shoots and Team Photos
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Capturing the Champions of Tomorrow: A Guide to Youth Sports Photography Portrait Shoots and Team Photos

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 minutes read

Youth sports photography is all about capturing the energy, passion, and camaraderie of young athletes as they embark on their journey to greatness. In this blog post, we'll share tips for getting started in youth sports portrait photography and team photos, and how NowCandid can help you achieve success in this exciting niche.

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  1. Build Trust and Rapport with Athletes and Their Families:
    Young athletes may be nervous or shy in front of the camera, so it's essential to build trust and rapport with them and their families. Communicate openly, listen to their preferences, and share your enthusiasm for their achievements. Remember, your role as a photographer is to create a fun, positive experience for all involved.
  2. Choose the Right Location and Background:
    Select a location that showcases the sport's essence and complements the athletes' uniforms and team colors. Opt for natural settings such as fields or courts, or use a portable backdrop for a clean, professional look. Ensure the background is uncluttered and free from distractions to keep the focus on the young athletes.
  3. Master the Art of Posing and Composition:
    Like a superhero assembling their squad, guide your subjects into flattering and dynamic poses that showcase their personality and athleticism. Experiment with individual and group poses, ensuring each athlete's face and uniform are visible. Use a mix of traditional and creative compositions to create a diverse and visually engaging portfolio.
  4. Utilize Natural Light and Flash Techniques:
    Youth sports portrait photography often takes place outdoors, so make the most of natural light. Shoot during the golden hour for soft, warm lighting, and use a reflector to bounce light onto your subjects. For indoor shoots, invest in a portable flash kit to create well-lit, professional-looking images.
  5. Offer Customized Products and Packages:
    Offer a range of customizable products and packages to appeal to various clients and budgets. From prints and digital files to keychains and plaques, showcase your photos on a wide variety of products to provide a valuable service for your clients.
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    As Doc Brown from "Back to the Future" once said, "The future is whatever you make it, so make it a good one." NowCandid's powerful platform helps you make that good future for yourself. It can do a lot for youth sports photographers, like streamline their workflow, handle customer support, deal with all order fulfillment, and boost sales. By integrating NowCandid into your business, you can focus on capturing the champions of tomorrow while enjoying a seamless and efficient process from start to finish.

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Youth sports portrait photography offers a unique opportunity to capture the passion and determination of young athletes as they strive for greatness. By following these tips and harnessing the power of NowCandid, you'll be well on your way to building a successful career in this exciting and rewarding niche. Now, go forth and capture the future legends of the sports world!

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Helpful Tips: Using QuicPics at your Proms
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Helpful Tips: Using QuicPics at your Proms

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QuicPics is an innovative photo booth alternative designed to enhance the photo-taking experience at events like proms. As a photographer, QuicPics allows you to offer a modern, fun, and interactive experience for prom attendees, while you get paid upfront for your services. It can be sold as a “mobile photo booth” service, as a manned portrait station akin to traditional photo booths, or as a service where you provide both! Thanks to our cloud, no matter how many photographers or photo stations you have, they’ll all talk to each other, meaning guests only have to provide their contact info once. 

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This short guide will walk you through how to effectively use QuicPics for a prom night:

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  1. First, Understanding QuicPics:
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  5. Planning your Workflow:
    To ensure a smooth process, have a tablet available for prom attendees to interact with the QuicPics platform. This will allow them to receive their photos via text message instantly thanks to the LTE connection of the tablets. We recommend using the Tap-A-Face workflow, which simplifies the process of collecting data and pairing it to their face, as well as being a fun addition to the prom already!
  6. Selling the Service:
    To promote your QuicPics services, create a compelling sales pitch that highlights the benefits of a mobile photo booth experience, the convenience of instant photo sharing, and the interactive nature of the platform. Showcase sample photos and emphasize the unique value QuicPics brings to a prom night.

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QuicPics is a fun, interactive, and modern solution to traditional photo booths, making it an excellent addition to any prom night. By following these tips, hopefully you'll be able to provide a memorable experience for prom attendees while securing payment for your services. Happy snapping!

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Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • List One
  • List Two
  • List Three
  • List Four
  • List Five

This is a link

This is bold text

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