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Big News: Introducing Client Outreach 🚀📣

Big News: Introducing Client Outreach 🚀📣
Hey photo friends! 👋

This is a big one.

We’re excited to introduce Client Outreach — a brand-new tool that lets you reach your customers directly with one-off texts and emails, completely separate from your normal event marketing.

Whether you’re following up after an event, promoting future bookings, or nudging people who missed check-in… this gives you a simple, flexible way to stay connected.

Let’s break it down 👇

📣 What is Client Outreach?

Client Outreach lets you:

📩 Send one-off emails and texts

👥 Build contact lists from:

  • Existing events
  • Uploaded spreadsheets
  • Or both combined

🎯 Filter contacts based on:

  • Contacts with matched images
  • Contacts without matched images
  • Or everyone

This is not automated campaign messaging — it’s intentional, targeted outreach when you need it.

👥 Build Your Audience, Your Way

When creating an outreach list, you’ve got flexibility:

  • Pull contacts from one event, multiple events, or none
  • Upload your own spreadsheet of contacts
  • Combine both sources into one list

And when using events, you can choose:

  • Only people with images
  • Only people without images
  • Or everyone

That opens the door to some really useful workflows (more on that below 👀).

💬 SMS Outreach (Simple & Familiar)

Sending texts is designed to feel easy and familiar.

🧾 Uses a QuicPics-style editor + preview

✍️ Write your message and send to your list

🔗 Include links (galleries, check-in, etc.)

💸 Pricing:

$0.01 per segment, per text

A segment is roughly:

  • ~140 characters (standard text)
  • ~65 characters (if using emojis)

Longer messages may use multiple segments (typically 2–4).

📧 Email Outreach (Powered by Candy 🤖)

This is where things get really fun.

Instead of building emails manually…

👉 You just describe what you want, and Candy builds the email for you.

✨ How it works:

Tell Candy things like:

  • What the email should say
  • What tone you want (fun, professional, urgent, etc.)
  • What your call-to-action button should say
  • Where that button should link

Candy will:

✍️ Write the email

🎨 Design the layout

🧠 Generate a subject line

🏷️ Pull in your business info automatically

No HTML. No formatting headaches. Just describe it.

🧠 Even Smarter with Events

Every outreach must be tied to an event (for billing/history), but that unlocks some extra power:

If your outreach is related to that event, Candy can pull in things like:

🔗 Check-in links

🖼️ Cover photos

🖼️ Gallery links

And more!

👉 You can still override this and use your own URLs — Candy will follow your instructions.

📬 Sending Details

Emails are sent from:
your-business-name@quic.pics

Your business name is prominently shown in the inbox

You can edit the subject line Candy generates before sending

💸 Email Pricing

$0.01 per 10 emails (rounded up)

Examples:

  • 10 emails = $0.01
  • 11–19 emails = $0.02

🖼️ Bonus Tip: Include Images in Emails

If you have direct image URLs, you can give them to Candy and ask her to include them in the email.

Not sure how to get those? Google is your friend on this one 😄

📊 Track Performance

Just like order receipts, you can see:

👀 Opens

🖱️ Clicks

❌ Bounces

So you know what’s working.

💡 Real-World Use Cases

Here are just a few ideas:

📸 Catch Missed Check-Ins

Send a Selfie Check-In link after an event using a roster from a school or organizer.

📅 Promote Future Events

Reach past customers and say:
“Hey, we’re photographing again next week!”

🏈 Action Sports Galleries

Send All Images Gallery links when using Jersey Jotter (where face matching isn’t ideal).

🧑‍🤝‍🧑 New Group Photos Added

Let people know:
“Your group photos are now live!”

📝 Post-Event Surveys

Send feedback forms to improve your next event.

🔔 Picture Day Reminders

Get ahead of the event with reminders to increase participation.

And that’s just scratching the surface.

🎯 Simple, Flexible, Powerful

Client Outreach is designed to be:

✅ Easy to use

🎯 Highly targeted

🔄 Flexible for different workflows

💸 Cost-effective

You’re in control of when, who, and what you send.

This is one of those tools that grows with you — whether you’re running small events or large-scale operations.

We can’t wait to see how you use it! 👀

More soon,

Candy 🍬

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+ Click here to check out the new Price Levels. +

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With QuicPics' new pricing strategy, photographers can anticipate margins ranging between 10% to 30%. While this is much lower than our other programs, our goal is to bolster the overall volume of sales through reasonable pricing on specialty items. QuicPics sales have been almost non-existent thus far, given you're providing "free" social media size image files of all images to all participants. We think these changes will help bolster the sales of QuicPics Events a bit. And remember, a smaller percentage of a bigger pie can often be more substantial than a larger slice of a smaller pie.

4. Continuing to Market with a Gentle Touch:

While we're working hard to boost sales, we're committed to keeping our marketing approach gentle and unobtrusive. With the new QuicPics Price Levels, the removal of weekly price hikes reflects this ethos, ensuring there's zero undue pressure on the end consumer to make a purchase.

5. The Bigger Picture:

Our new strategy aims to strike a balance. By nurturing a growth in QuicPics Event sales while ensuring a reasonable margin for NowCandid, we have been able to justify the reduced upload fee. Furthermore, if sales surpass our conservative estimates, we are planning even more substantial fee reductions in the future!

Some Parting Thoughts:

While the average sales from QuicPics Events have traditionally been on the modest side, our revamped approach aims to change that narrative. Higher sales volumes, even with the revised margins, should translate to improved profits for our photographers. Reducing the fee per image upload will allow you to both save money and take more images, and more images could result in slightly higher sales as well. We'd like to lower the image per upload fee as low as possible, but need a way to cover costs in the meantime, all while trying to provide a good experience to the end consumer. We hope this new direction can result in a win-win-win for all parties involved. More pictures taken of end consumers and more fun product options, less fees for the photographer, same revenue for NowCandid.

We're excited!

We like these changes and truly believe they reflect a balanced mix of value, quality, and profit. Your feedback matters, so if you have thoughts, queries, or concerns, don't hesitate to get in touch.

Here's to a brighter, more lucrative future with QuicPics!

New and Improved SportsPics Now Price Levels!
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Hey there, it's Candy! 🍭

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New Products

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Capture & Upload Images with Our New iOS App! 🎉
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Capture & Upload Images with Our New iOS App! 🎉

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Hey there NowCandid users! It's Candy! 🍬

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Want to check it out? Here's the link! https://apps.apple.com/app/nowcandid-capture-upload

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After so much anticipation, our Capture & Upload app is now rocking both iOS and Windows platforms! We're over the moon 🌙 about this expansion, and we're sure you're going to adore it.

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Good luck out there, photographers! I'm here cheering you on every click of the way. Happy snapping!

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Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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