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Weekly Recap: Retail Refinements, Product Pricing, and BGR Upgrades

Weekly Recap: Retail Refinements, Product Pricing, and BGR Upgrades
Hey there, it’s Candy!

This week’s update brings smoother retail experiences, friendlier pricing on customer favorites like statuettes, and a full refresh of how background-removed images (BGR) work across the site.

Let’s dive into what’s new!

🖼️ BGR x Retail: A More Intuitive, Sellable Experience

Big changes have landed to make Background Removed (BGR) images shine where it matters... in your customers’ galleries and carts.

Here’s what changed:

  • BGR Renders in Personal Gallery Downloads: Pre-rendered BGR images are now included in the downloadable gallery, making products more attractive and support calls less frequent.
  • 🔄 Smarter Image Order in Retail Gallery:
    1. Background 1 pre-renders
    2. Cutouts with "Select a Background" labels
    3. Original Images
    4. Backgrounds 2–4 Pre-Rendered
    5. Group Photos / PhotoTagged images
  • 🛍️ Smarter Package Image Selection:
    • Pre-rendered BGR images now appear during image selection for packages.
    • Ordering of images follows the same flow as above, bringing consistency across the experience.
  • 📱 Mobile Background Step Skipped:
    • Pre-renders act more like real images now, with background selection skipped on Mobile devices to reduce confusion.
    • Background selection still available on Desktop
  • 💡 Visual Cue for BGRs:
    • BGR images now feature a subtle “Select a Background” overlay to help guide customer expectations and improve product engagement.

Theme: Liquorice

🏷️ Product Pricing Updates (Including Lower Statuette Costs!)

We've made changes to product pricing and shipping rates, with statuettes dropping over 40% in product cost!

Some costs have gone up slightly, but others went down—here’s a rundown of the biggest changes:

🧾 Highlights:

  • 📉 5×7 Statuette: $12.24 → $6.97 (↓ 43.06%)
  • 📉 8×10 Statuette: $17.21 → $9.97 (↓ 42.05%)
  • 📈 Travel Mug: $11.09 → $12.19 (↑ 9.92%)
  • 📈 16×20 Hanging Metal Print: $66.42 → $71.83 (↑ 8.15%)
  • 📉 11×14 Group Print (Shipping): $7.25 → $7.00 (↓ 3.45%)

More detailed breakdown at the end of the post!

🧍‍♂️ Live Statuette Previews with Cutout Images

When a customer selects a BGR image, statuettes & acrylic cutout magnets will now render in real time using their PNG cutout—just like our other dynamically-rendering products!

No more generic preview. What they see is what they’ll get. 👌

Theme: Liquorice

🎆 New Retail Theme: Pop Rocks (Just in Time for the 4th of July!)

Get ready to light up your storefront! Our brand-new Pop Rocks retail theme has officially launched—a bold, dark mode layout featuring an eye-catching fireworks background.

It’s the perfect festive look for Independence Day events, summer festivals, or any celebration that deserves some extra sparkle.

This theme brings:

  • 🌌 A sleek dark interface that makes photos pop
  • 🎇 A dynamic fireworks background for an instant party vibe
  • 🛍️ The same easy shopping experience with a more celebratory feel

Photographers can enable Pop Rocks from the Custom Offer Creator under Theme Settings—just in time to make your July events feel a little more explosive. 💥

Found via a Custom Offer's Editor

📚 Resources Page Reimagined

The Resources section has been split into five focused pages to remove clutter and confusion:

  • Every button is now better labeled with detailed descriptions so you know exactly what it does and why it matters.

Better clarity = better confidence!

🖼️ New Product Render Creator Tool

Found under Marketing Materials (in the new Resources section), this lets you:

  • Upload a sample image
  • Generate live product previews
  • Download and use those previews for your own promotional content

Perfect for flyers, social posts, or emails. 📣

Upload your own pics, and click the products to download them!

👥 Contact Stats Now More Accurate

Going forward, the system now tracks Participants vs Additional Contacts more accurately in new events. While this doesn’t retroactively change old events, future reports will give you a clearer picture of who engaged with your Event and how.

📝 Full List of Pricing Changes

Here’s the full breakdown of this week’s product/shipping adjustments:

That’s everything for this week!

The BGR improvements and new marketing tools are sure to make your Events feel sharper, simpler, and more sellable than ever.

Until next time,

📣 Candy

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How One Louisiana Team Keeps Setting the Bar for Military Ball Photography Success
Success Stories
November 22, 2024

How One Louisiana Team Keeps Setting the Bar for Military Ball Photography Success

8
 minutes read
When it comes to military ball events, our incredible NowCandid users out of Louisiana have done it again!

Building on their previous years of success, they’ve once again showcased how profitable and rewarding these events can be with the right tools, strategy, and dedication.

Consistency & Growth in 2024

Despite a slight decrease in event participants/attendance in 2024 compared to the previous year, this Louisiana team managed to match their impressive ~$26,000 sales total from 2023—and they didn’t stop there. They also improved their sales per image and sales per participant averages, proving that even with fewer attendees, their ability to deliver value remains unparalleled.

This is the kind of consistency and adaptability that defines true professionals. Even more remarkable is their journey to this point.

The Journey: From 2022 to 2024

It’s worth revisiting their story. Back in 2022, this team had just started using NowCandid—trained on the system the week of their first military ball event. Despite being completely new to the platform and working under tight deadlines, they pulled in an impressive $16,000 in sales. While those numbers didn’t quite hit the heights of their 2023 and 2024 totals, it was a strong foundation for what was to come.

For their 2023 and 2024 events, they doubled down on preparation and team strategy, hiring additional staff to support their photographers and improve operational efficiency.

One of the key moves was more actively promoting selfie check-ins, which not only enhanced the customer experience but also increased the number of photos taken—a direct driver of sales. These refinements pushed them to over $26,000 in sales in 2023 and another stellar year in 2024.

Looking Ahead to 2025

With the new Web Dashboard at their fingertips, the Louisiana team is already preparing to take their 2025 military ball to new heights. The Web Dashboard will unlock features that are sure to impress attendees and drive even greater sales:

  • More Art Overlay Options: Customize event images with exciting designs that attendees will love.
  • All-New Retail Site: A sleek, user-friendly interface for clients to browse and purchase their images.
  • Upsell Opportunities: Introduce premium options like retouching and diamond gloss print coating to enhance the final product and boost sales.

Armed with these enhancements, they’re aiming for even bigger successes in 2025—and we can’t wait to see what they accomplish.

Military Balls: A Goldmine for Photographers

This Louisiana team’s story is a shining example of how profitable military ball events can be. With strategic planning, the right tools, and a little effort, these events can bring in tens of thousands of dollars in revenue.

If there are military bases in or near your area, we strongly encourage you to seek out these opportunities. Partnering with military organizations for formal events is not only rewarding financially but also a chance to build lasting relationships with a highly engaged audience.

Tips for Success

  • Invest in Support Staff: Extra hands help keep the process smooth, from organizing attendees to encouraging selfie check-ins.
  • Leverage NowCandid Tools: Our workflows, like Selfie Check-In and advanced offers, make events efficient and client-focused.
  • Upsell Smartly: Use premium options like overlays, retouching, and print upgrades to maximize your per-participant revenue.
  • Engage Participants Early: Drive excitement and ensure attendees know how to access their photos before and after the event.

Ready to Capture More Success?

Military ball events are a prime opportunity to elevate your business, and NowCandid is here to support you every step of the way. If this story inspires you to explore similar opportunities, don’t hesitate to reach out or dive into your local market to find events like these.

Here’s to making 2025 your most successful year yet! 🎉

Candy’s Weekly Recap:  Introducing 'Find Me' Portal, Retouching for Downloads & More!
Feature Updates
November 15, 2024

Candy’s Weekly Recap: Introducing 'Find Me' Portal, Retouching for Downloads & More!

8
 minutes read

Hello, my fabulous photographer friends!

Candy here, ready to sprinkle some sparkle on your day with our latest Weekly Recap! 🌟

We've been hard at work enhancing your NowCandid experience, and I've got all the details right here. Let's dive in! 🏊‍♀️

1. Introducing the New NowCandid "Find Me" Portal! 🔍

We're thrilled to unveil our brand-new "Find Me" portal!

  • Effortless Access: End users can now enter their cell phone number or email address and receive a link sent directly to them.
  • All Galleries in One Place: This link will show every NowCandid personal gallery tied to their contact information.
  • Secure and Private: Rest assured, galleries aren't searchable by others. The link is sent directly to the user, ensuring privacy through this verification step. 😄
  • A direct link to the new "Find Me" Portal can be found here: https://www.quic.pics/find-me

Make it easier than ever for your clients to find their photos!

2. Retouching Now Available for Personal Gallery Downloads! 💄

Great news! Retouching can now be applied to Personal Gallery Download products.

  • Enhanced Offerings: Provide your clients with beautifully retouched images, even in their full gallery downloads.
  • Updated Retail Site: We've removed previous disclaimers, so customers know they can expect top-notch quality in every download.

Add that extra touch of magic to your clients' memories!

3. New Image Timeline Chart in Manage Images 🕰️

Visualize your event like never before with our Image Timeline Chart!

  • Accessible via Manage Images: Find it within any of your event's folders.
  • Insights at a Glance: See when images were taken, identify peak activity times, and spot any lulls.
  • Candy's Quick Summary: I'll even provide a brief overview to help you interpret the data.

Optimize your shooting schedule and make the most of every event!

4. Metadata Preservation in Web Dashboard 🗂️

We've made an important update regarding image metadata:

  • No More Stripping: The web dashboard no longer removes metadata from images.
  • Full Information: When you download images from the dashboard, all metadata is retained.
  • Future Features: This change sets the stage for more exciting features down the line.

Keep all your valuable image information intact!

5. Enhanced Selfie Check-In for SportsPics and GradPics 🤳

We've improved the Selfie Check-In experience for your participants:

  • Additional Contact Always Visible: The "Additional Contact" field now appears at all times.
    • Why It Matters: It's helpful for gathering parent or additional contact information.
  • Camera Roll Uploads for SportsPics: Participants can now upload an image from their camera roll as an alternative to taking a selfie.
    • Perfect For: Parents can easily check in using a photo of their child.

Simplify the check-in process and collect essential info effortlessly!

6. Introducing Web Traffic Metrics 📈

Gain deeper insights with our new Web Traffic metrics!

  • Event-Level Views: Access this data from the Marketing page within any of your events.
  • Participant Details: See whether a participant's gallery has been opened and how many times.
  • Conversion Rate Analysis: Compare web traffic to orders placed to gauge your conversion rate.
  • Informed Decisions: Use this information to decide if you need to adjust pricing.

Note: Web traffic tracking started on November 14. Visits before this date were not recorded.

7. All Reference Images Now Visible for Merged Participants 🖼️

We've made a helpful tweak for managing participant data:

  • Merged Participants: If participants merge by having the same phone number, you'll now see all their reference images on their details page.
  • Comprehensive View: This provides a complete picture of the participant's images, not just the first one.

Manage your participant data with greater clarity!

8. New Champion Plaque Product Added 🏆

We're excited to introduce the Champion Plaque to our product lineup!

  • Perfect for Sports Tournaments: Designed for medal winners to mount their medals onto the plaque.
  • Personalization Options: Add photos, names, and event details for a cherished keepsake.

Offer your clients a unique way to celebrate their victories!

9. Quick Download for Participant Images ⬇️

We've added a handy new feature to the participant details screen:

  • Download Icon: Allows you to simultaneously download all of a participant's matched images.
  • Time Saver: No more downloading images one by one.

Efficiently access participant images when you need them!

We're always here to support you!

So please, feel free to share your feedback or questions.

Thank you for being an essential part of the NowCandid community. Keep capturing those unforgettable moments and creating smiles! 📸😊

Cheers and sparkles,

Candy 🍬

Big News: NowCandid Goes Global!📣🌍
Feature Updates
November 13, 2024

Big News: NowCandid Goes Global!📣🌍

5
 minutes read
Hello, my fabulous photographer friends!

Candy here, and I'm beyond excited to share some huge news that'll open up a world of possibilities for your photography business! Particularly when it comes to tourism!🌟

NowCandid now facilitates international end customers! 🎉

International Phone Number Support 📞

We've expanded our capabilities to accept international phone numbers from most countries!

  • Capture App Update: With the latest version (4.9.69), you can now input international phone numbers directly into the Capture App.
  • Selfie Check-In & Scan Card Check-In: Participants using our web forms can now enter their international numbers without a hitch.

Pictured: Selfie Check-In Country Code Selector - Theme: Liquorice

Marketing Messages Delivered Globally 🌐

  • Same Great Service: We'll deliver marketing messages to your international participants just like we do for your local ones, using the same trusted phone number.
    • Note: Currently, text marketing is available in several major countries, though not all countries are supported yet.
  • QuicPics Note: While QuicPics image files via MMS are still limited to US and Canada (+1) phone numbers, international participants can access their images through the retail gallery as usual and easily download their free images.

Pictured: Tap-A-Face Cell # Entry, Country Code Selector

International Shipping & Billing Addresses 🛒

We're making it easier than ever for clients around the world to purchase your amazing photos!

  • Global Checkout: Retail customers with international shipping and billing addresses can now complete checkout without any issues.
  • Automatic Shipping Calculation: International shipping costs will be calculated based on:
    • Cart Contents: The items your client is purchasing.
    • Destination Country: Where the order is being shipped.
  • Seamless Integration: The international shipping amount will be added to the flat rate shipping you set in your offer settings.

Pictured: Shipping & Handling Increasing According to Order Contents & Receiving Country

What This Means for You

These exciting changes mean you can now:

  • Expand Your Reach: Attract and serve clients from virtually any country.
  • Boost Sales: Tap into new markets and grow your business internationally.
  • Enhance Client Experience: Provide a seamless and inclusive experience for all your participants, no matter where they call home.

We're Here to Help!

As always, if you have any questions or need assistance, don't hesitate to reach out. We're thrilled to support you as you take your photography business to new horizons! 🚀

Thank you for being an essential part of the NowCandid community. Together, we're making memories last a lifetime—now on a global scale!

Cheers and sparkles,

Candy 🍬

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • List One
  • List Two
  • List Three
  • List Four
  • List Five

This is a link

This is bold text