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Learn How NowCandid Can Help You Remarket Your Pre-NowCandid Images🌟

Learn How NowCandid Can Help You Remarket Your Pre-NowCandid Images🌟

For those who are new to NowCandid, let me tell you that NowCandid does a lot to help you continue to make sales on the images that you put through our system!

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Things such as:

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  • Long-Term Hosting: We keep galleries online for at least 15 years.
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  • Ongoing Marketing: Annual Event reminders & occasional consolidated Event marketing.
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  • Sales Reinforcement: "Order More" QR codes on print products to encourage reorders.

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So, if you're using NowCandid for your current and future Events, those Events are all set to generate plenty of residual sales as the years go by!

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However, did you know that NowCandid can be used to easily remarket images from your past, pre-NowCandid Events?

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As a photographer, you have probably used other software and sales solutions in the past. That's okay! NowCandid is not a jealous business partner, and we are just happy you're here for us to help you now.

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So let's talk about how we can help you get more sales out of those past Events of yours.

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The Power of Remarketing πŸ”„

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First off, let me say that this will only work in situations where you have:

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  • Pictures of Individuals: Such as headshots or portraits.
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  • Corresponding Contact Information: You need to know which contact info goes with which image files.

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If you have past Events with those two things readily available, then you can use our oft overlooked FaceMatch Import Workflow to create what we often call a FaceGroup in your NowCandid Dashboard.

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You can then use that FaceGroup (pictures of individuals corresponding to an uploaded set of contact information) in any of your NowCandid Events!

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Meaning... you could create a NowCandid Event, utilize a FaceGroup of some school picture headshots you did, and then upload to that Event that class's graduation pictures, school pictures, dance pictures, or anything else you'd like to remarket!

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Once the "reference images" from your FaceGroup are in the Event as well as your past images of that same group of people - the images will match up using our Face Matching processes and begin a marketing campaign and sales effort that will help you generate some sales on those old images right now, as well as occasional residual sales over the years and years to come.

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Your Portfolio, Forever Profitable πŸ’Ό

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As an example, a new NowCandid user performed the exact processes we described above to "remarket" graduation pictures from 4 of the graduations they photographed last year.

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Within a month of remarketing those 2023 images, this user generated about $1300 in sales and shipping!

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That $1300 will be in addition to the sales they will be able to make as the years go by, thanks to the residual sales tactics we mentioned earlier.

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Unlocking New Sales with Old Memories πŸ”‘

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So, if you dear reader are in a position to utilize some of the portraits and contact info you've collected in the past, consider using NowCandid to remarket them! Doesn't matter if they're 1, 3, 5, or even 10+ years old.

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NowCandid does not charge you any subscription or hosting fees, so even if you were to make $0 in sales, it won't cost you a thing.

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We only make money when you do, and we only want to help you earn more and work less!

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Get Started Now πŸš€

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Ready to give your vintage images a new lease on life? Schedule a walkthrough with our specialist, Darwin, and let's get those images working for you once more. Click here to book your session: NowCandid Training

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NowCandid is committed to helping you earn more with less effort. Let’s turn those archived galleries into a flourishing sales channel, starting now!

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Event Landing Page: NowCandid's New Option for Event Sharing
Feature Updates
September 29, 2023

Event Landing Page: NowCandid's New Option for Event Sharing

3
Β minutes read
Hello there, photo enthusiasts! It's your gal Candy, always here with the latest scoops from the world of NowCandid.

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Guess what we just finished cooking up? A brand-new feature that can be helpful to how you share your events. It’s a cool new Event Landing Page feature unique to your NowCandid account. Buckle up as I overview this new addition. πŸš€

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A Personal Hub for Your Events 🎑

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Ever dreamt of having a central hub where all your Face Matching Events are displayed neatly? Your wish has just been granted! The Event Landing Page acts as a display window for all your Face Matching Events, providing people with the event name and date for each. However, do note that this page doesn't include Positive ID Events, as they are more inherently geared towards privacy and do not have an All Images Gallery to link to in the first place.

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To access it, head to your Account Settings on the web Dashboard. Choose "Event Landing Configuration" to be able to change your password & copy the link to your landing page! That's it!

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Password Protected Paradise πŸ›‘

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Security is our middle name! Well, not literally, but you get the idea! Your Event Landing Page is nestled safely behind a password of your choosing. This ensures that only those you provide the password can access your page.

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Search Made Simple πŸ”

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With the handy search bar nestled at the top, finding an event is as easy as pie. Just type in components of the Event Name and voila, the list trims down to match your search text as you type.

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Your Brand, Loud and Clear πŸ“’

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At the helm of the page, your business name features prominently alongside the advertised contact information of your choice. Whether it's a phone number, email address, or website, it’s all about staying connected with your beloved clientele. Check your account settings to review your advertised business info if you haven't previously!

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A Click into the Gallery πŸ–Ό

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A simple click on the Event name whisks the visitor straight into the All Images Gallery for that Event, where watermarked images from the Event can be viewed and purchased.

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Keep Privacy in Mind ❀

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While this feature opens up a new avenue of image sharing, it’s crucial to tread with thoughtfully. Always gauge the comfort of your subjects with having their images accessible in this manner. The default password protection is a gentle push to ensure you are maintaining some degree of boundary. Additionally, always consider whether or not there are any privacy regulations you could be in violation of in your region with a feature such as this.

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To Use or Not to Use, It’s Your Call πŸ“ž

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While some may enjoy this cool extra feature, others may find NowCandid’s existing setup satisfying enough! It's all up to you, we just want to provide your more options and more possibilities.

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Until next time!

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Keep those shutters clicking and spirits high,

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  • Candy
QuicPics: Lowering Fees & Trying Something New
QuicPics
September 21, 2023

QuicPics: Lowering Fees & Trying Something New

7
Β minutes read
Change is in the air at NowCandid!

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It's all about creating more value for you the photographer and enhancing the customer experience! Here's a detailed look at the latest changes we're rolling out for QuicPics and what they mean for you.

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1. More Room to Click with Reduced Fees:

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‍The upload fee for each image on QuicPics is getting a significant trim, dropping from $0.31 to just $0.20. Our aim? To offer photographers greater flexibility, letting you focus on capturing plenty of shots without being overly conscious about the associated costs.

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2. Unique Price Levels Tailored for QuicPics:

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‍QuicPics is donning a fresh identity with its Price Levels. No longer a reflection of PartyPics Now, these new levels are designed to specifically enhance the QuicPics experience. There's now an expansive range of specialty products, including blankets, canvas wraps, metal prints, and much more. We've created fun themed packages, set very reasonable prices on premium items, and provided enticing discounts on the full-resolution digital downloads & packages. And here's the cherry on top - to the end consumer, all products come with free shipping!

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‍+ Click here to check out the new Price Levels. +

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3. Lowered Margin:

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‍With QuicPics' new pricing strategy, photographers can anticipate margins ranging between 10% to 30%. While this is much lower than our other programs, our goal is to bolster the overall volume of sales through reasonable pricing on specialty items. QuicPics sales have been almost non-existent thus far, given you're providing "free" social media size image files of all images to all participants. We think these changes will help bolster the sales of QuicPics Events a bit. And remember, a smaller percentage of a bigger pie can often be more substantial than a larger slice of a smaller pie.

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4. Continuing to Market with a Gentle Touch:

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‍While we're working hard to boost sales, we're committed to keeping our marketing approach gentle and unobtrusive. With the new QuicPics Price Levels, the removal of weekly price hikes reflects this ethos, ensuring there's zero undue pressure on the end consumer to make a purchase.

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5. The Bigger Picture:

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‍Our new strategy aims to strike a balance. By nurturing a growth in QuicPics Event sales while ensuring a reasonable margin for NowCandid, we have been able to justify the reduced upload fee. Furthermore, if sales surpass our conservative estimates, we are planning even more substantial fee reductions in the future!

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Some Parting Thoughts:

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‍While the average sales from QuicPics Events have traditionally been on the modest side, our revamped approach aims to change that narrative. Higher sales volumes, even with the revised margins, should translate to improved profits for our photographers. Reducing the fee per image upload will allow you to both save money and take more images, and more images could result in slightly higher sales as well. We'd like to lower the image per upload fee as low as possible, but need a way to cover costs in the meantime, all while trying to provide a good experience to the end consumer. We hope this new direction can result in a win-win-win for all parties involved. More pictures taken of end consumers and more fun product options, less fees for the photographer, same revenue for NowCandid.

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We're excited!

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We like these changes and truly believe they reflect a balanced mix of value, quality, and profit. Your feedback matters, so if you have thoughts, queries, or concerns, don't hesitate to get in touch.

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Here's to a brighter, more lucrative future with QuicPics!

New and Improved SportsPics Now Price Levels!
SportPics
September 21, 2023

New and Improved SportsPics Now Price Levels!

4
Β minutes read
Hey there, it's Candy! 🍭

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I'm super thrilled to share that we're taking our SportsPics Now Price Levels up a notch!

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Double the Levels, Double the Fun!

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We used to have 5 Price Levels, but guess what? We’ve now expanded to 10! And the cherry on top? The middlemost Price Levels have been adjusted to very closely match the most common & successful prices Volume Sports Photographers tend to charge. Whether you're an experienced Volume Sports Photographer or someone just getting into it, these 10 Price Levels should be able to meet most of your needs!

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New Products

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Hold onto your hats because this is the part that I'm most excited about! We're introducing a plethora of new products for your end consumers to purchase. Want to give your walls a makeover? Our wall clings and cloth banners are perfect for that. Looking to bring photos to life? Dive into our video animations. And that's just scratching the surface! We also have larger statuettes, shimmering metal prints, fun spirit noggins, acrylic cutout magnets, and so much more.

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More Desirable Packages

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‍Wait, there’s more! Our new and improved packages are curated with your end customers in mind. Each bundle has been thoughtfully put together to offer a mix of products that are most likely to be purchased together, ensuring that more customers can find the package that they are looking for.

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Sample Graphic Improvements

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Our graphics team has made some improvements, and I’m excited to present our new & improved sample graphics on the retail site. Designed to capture attention, they're set to give your sales that extra oomph!

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To sum it all up, SportsPics Now is not just offering more Price Levels, but an entire overhaul!

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As always, if you have any questions or need recommendations, I'm here to help.

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Don't forget to review other blog posts for all the latest updates and offerings. And remember, with NowCandid, every click counts!

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Candy, signing off! πŸ’–πŸ¬πŸ“Έ

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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This is a link

This is bold text

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