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7 Strategies to Grow Your Photography Business with NowCandid 🚀

7 Strategies to Grow Your Photography Business with NowCandid 🚀
First off, congratulations on starting your photography business! Now, it's time to take the next steps and grow it.

In this post, we'll offer strategic advice to help you effectively expand your photography business with a particular focus on building a strong team, proactive networking, and optimizing your workflow with NowCandid.

1. Optimize Your Workflow ⚙️

Efficiency is the key to successful growth. Evaluate your existing workflow and identify opportunities to streamline processes, automate tasks, and apply time-saving solutions. NowCandid's comprehensive platform makes managing your photography business more efficient, allowing you to earn more, while working less.

2. Hire and Train a Team 👥

As your business expands, so should your team. Recruit talented photographers and support staff and invest in their training and development. With NowCandid, your team can concentrate on capturing amazing photos and providing top-tier customer service.

3. Network Proactively 🤝

Growing your business often requires extending your network to potential clients, partners, and collaborators. Engaging with your local chamber of commerce and demonstrating your photography system, like NowCandid, can lead to new bookings. Once you've established your presence at events, organic growth will follow as attendees experience your photo system in action, promoting word-of-mouth marketing.

4. Identify New Opportunities with NowCandid 🔍

Diversification is a fundamental strategy for growth. NowCandid allows you to effortlessly branch out into new areas like sports, graduations, parties, holiday portraits, and corporate headshots. Using your existing equipment and familiar workflows, NowCandid facilitates the expansion of your business reach and profitability.

5. Leverage Social Media and Online Marketing 🌐

A robust online presence can showcase your portfolio, engage with potential clients, and generate leads. Utilize social media platforms, SEO, and email marketing to promote your services. NowCandid's white-label system ensures your brand remains the main focus in all your marketing efforts - we want you to grow your brand! Your success is our success.

6. Strengthen Your Brand 💪

Distinctive branding can set you apart from your competition and attract your ideal clients. Invest in professional branding elements such as a unique logo and a modern website. NowCandid's customizable Canva templates help also help you out as you start marketing NowCandid's phot systems as your own photo system! Not to mention it makes it easy to maintain a consistent brand image across some of your marketing materials.

7. Monitor Your Progress with NowCandid 📈

Track your business's growth using key performance indicators (KPIs) and set measurable goals. NowCandid provides detailed and transparent reports, helping you easily track crucial KPIs and sales by image folder. This allows you to assess the performance of each photographer at every event, and make informed decisions.

Expansion is an exciting phase for any business!

By strategically networking, building a strong team, and utilizing the power of NowCandid, you're well on your way to leading your photography business to new heights of success.

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Weekly Recap: New Ornaments, Better Marketing History & Big Windows Capture App Update 🎄📸
Feature Updates
November 14, 2025

Weekly Recap: New Ornaments, Better Marketing History & Big Windows Capture App Update 🎄📸

5
 minutes read
Hey photo friends! 👋


Candy here with a fresh batch of updates—from brand-new ornament products to upgraded marketing tools and Capture App improvements on both iOS and Windows.

Let’s jump in!

🎁 New Holiday Ornaments

  • 🎄 Statuette Ornament

    A new hanging statuette-style ornament—complete with a red ribbon.
    • Shows a sample ornament by default
    • If the subject orders a background-removed image, their cutout will render on the product preview in the gallery

  • 🪙 Aluminum Ornament

    A flat aluminum ornament that renders any photo in the product gallery.
    • Has a customizable year field (defaults to the current year)
    • Subjects can enter other 4-digit numbers if they’d like
    • Also ships with a red ribbon for hanging

Perfect timing for holiday sales. 🎅

✉️ Marketing History & Dashboard Improvements

📬 Marketing History Page (Big Upgrade!)

  • 🧭 Pagination for easier navigation through large histories
  • 👤 Shows participant name + image on each row
  • 🔗 Click through to the Participant directly
  • 🧾 All email + text sends are now in one combined, date-sorted list
  • ⚡ Faster initial load, and smoother scrolling for long histories
  • 🔍 New filters:
    • Text search (with CMD+F support)
    • Filter to Texts only or Emails only
    • URL supports both filters and pagination, so you can share filtered views

🖥️ Other Dashboard Updates

  • 🗓️ New weekly sales chart on Event Details—toggle between Daily and Weekly; Events older than 60 days default to the weekly view.
  • 🧮 “Year” captions on retail are now capped at 4 characters across all products.
  • 🌄 Download custom backgrounds you’ve uploaded for an Offer
    • Offer → Select Backgrounds → My Custom Backgrounds → Download button
  • 💬 QuicPics send error reason now appears on Participant Details (logging started April 2025).
  • 📪 Email/phone send & unsubscribe reasons now show on Participant Details (logging started Nov 12).
  • 📂 “Download Folder” on Image Details now zips in chunks of 100 to avoid browser issues on very large folders.

🧹 Small Dashboard Fixes

  • 🗓️ Removed Day 6 text from all three QuicPics programs (it wasn’t adding clicks or sales).
  • 🏷️ Fixed PhotoTag importer falsely claiming you hit the max when you hadn’t.
  • 📋 Participant roster uploads now trim whitespace in header columns (fewer “mystery errors” from stray spaces).
  • 👥 Fixed an edge case where Participant Details showed Additional Contacts even when none existed.

📱 Capture App iOS 4.21.4 (OTA)

  • 🤳 Front camera photos mirrored

    Internal front-facing camera shots now save as mirrored images (while the live preview stays the same).
    • Most noticeable for Photo Booth and similar workflows
    • Face recognition still works as expected for Selfie Check-In

(If you’re on 4.21 already, this will arrive as an over-the-air update.)

💻 Capture App Windows 4.20 Highlights

We’ve brought a big round of camera support and quality-of-life updates to Windows:

  • 📷 Broader camera support
    • Sony now works on ARM tablets, and most new Sonys no longer require special driver setup—just plug in.
    • Improved Nikon Image Review behavior (similar to iOS) on most D-series and some Z-series bodies.
    • Added support for Panasonic cameras.
    • Added support for a wide range of FUJIFILM X and GFX models.
    • New Canon support: EOS R5 Mark II, EOS R1, EOS R50V.
  • 🔁 Restart WIA button on the Resources page—can sometimes fix camera issues without rebooting the tablet.
  • ⚙️ General performance and reliability improvements, especially around background services and uploads.
  • 🎨 Updated app icon & name to match the iOS version.

That’s it for this week!

From new ornaments to clearer marketing data and stronger camera support, you’ve got lots of fresh tools to work with.

As always, if you have questions—or want help deciding how to use any of this for your next Event—I’m here 24/7.

Keep creating magic,

Candy 🍬

Weekly Recap: Capture App 4.21 OTA, New Dashboard Filters & Helpful Fixes 📲🧭
Feature Updates
November 7, 2025

Weekly Recap: Capture App 4.21 OTA, New Dashboard Filters & Helpful Fixes 📲🧭

2
 minutes read
Hey photo friends! 👋

Here’s what’s new this week! Changes focused on faster updates, more filters, and a handful of useful fixes.

📱 Capture & Upload App (iOS) — Version 4.21

  • 🚀 Over-the-Air (OTA) updates: Most app updates no longer require the App Store. Updates download in the background and install on app restart/launch—no interruptions during Events. You can also manually check via Resources → “Check for updates” (tap the (i) button).
  • 📶 See your Wi-Fi name: The current network name now shows on the Web Weaver item in Resources.
  • Faster, lighter uploads: Additional memory and performance improvements when uploading image files.

Smaller iOS app changes

  • 🖨️ AirPrint prompt returns if a printer isn’t available (avoids an iOS security hiccup).
  • 🌐 Web Weaver manual toggle fixed.
  • 🔎 Image preview UI fixed when switching after zoom/pan.
  • 🧾 Name Lookup now populates correctly on first launch.
  • 🖼️ QuicPortraits icon color updated in Event select (those icons are single-color).
  • 🗂️ Block log-ins to flagged TKO folders (e.g., if you flagged “a”, you can’t log into “ac”).
  • ↔️ Horizontal zoom issue on iPhone resolved.

FYI on versions: The App Store shows 4.21; the current OTA version is 4.21.3. We’ve already shipped three OTAs this week to help teams while they’re still on-site! Pretty cool, right?

🖥️ Dashboard

  • 👁️ Manage Images → Visibility filter: All / Visible only / Hidden only.
  • 🎯 Assign Images → New filters: Name order, Purchased only, Visibility.
  • 🔗 Events Report: Clicking an Event now opens its Event Details page.

Smaller dashboard changes

  • 📨 Email campaign guard: Prevents a campaign from starting if the only image is a group PhotoTag.
  • 📥 Inbox UI: On mobile, updated header; on desktop, the selected item area stays sticky while you scroll.
  • 🧰 Trader Card fixes: Two styles now say League (not LD), and one style’s production print now matches the retail render.
  • 🖼️ Art uploader validation: Shows an error if an image is under 100 px in width or height.
  • 😊 Retail face boxes aligned on very small desktop viewports.

That’s the update for the week!

Thanks for reading—and happy shooting!

Candy 🍬

Weekly Recap: Sticky Filters, Faster Uploads & Happy Halloween! 🎃🕸️
Feature Updates
October 31, 2025

Weekly Recap: Sticky Filters, Faster Uploads & Happy Halloween! 🎃🕸️

3
 minutes read
Boo! 👻

Candy here with a trick-or-treat pail of useful updates: sticky, shareable filters, faster uploads, and clearer participant tools. You’ll keep context when you reload or share links—and move uploads along faster.

Let’s dig in!

🖥️ Dashboard Improvements

  • 🧲 Sticky, shareable filters
    Filters now live in the URL on Manage Images, Assign Images, Event List, and Participant List. Refresh or hit Back and your view stays put—and you can share filtered links with teammates or support.
  • 🚀 Faster image uploads
    The Image Upload page handles large batches more efficiently for quicker throughput.

🪄 Minor Dashboard Tweaks

  • 💳 QuicPics Upfront Pay editor is now available in QuicPortraits.
  • 🏷️ “Additional Contact” badge appears under a participant’s name for quick clarity.
  • 👥 Additional Contacts list on Participant Details, plus an Add option (when new campaigns are allowed).
  • ✉️ Marketing History filter: view All / Texts / Emails.

🧹 Dashboard Bug Fixes

  • 🧩 Positive ID code PDFs now show PhotoTags for merged participants even when they weren’t the first registered.
  • 📏 2×5 Positive ID PDF layout fixed for long event titles.
  • 📄 2×5 Positive ID PDF last-page spacing fixed when the page isn’t full of cards.

📲 Capture & Upload App

  • 🙅 Name Lookup no longer shows Additional Contacts (no app update needed—restart or re-log into the Event).

🛍️ Misc Changes

  • ⚖️ Retail “weight” caption limit increased to 7 characters (up from 3, for products like trader cards).

🛠️ Misc Fixes

  • 🔁 QuicPics won’t double-text the same image if someone was registered twice in the same send batch.
  • 🔃 Manage Images “uploaded first/last” filter direction corrected.
  • 📪 Fixed an unsubscribe edge case when a gallery is entirely cutouts and all original JPEGs are not visible.

That’s the update!

Happy Halloween—and good shooting! 🎃


Candy 🍬

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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