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Wrapping Up Grad Season: Key Takeaways for Photographers Using GradPics Now

Wrapping Up Grad Season: Key Takeaways for Photographers Using GradPics Now

As we move past the mid-way point of graduation season, it's a perfect time to reflect on the key takeaways and strategies that can boost your photography business in these last handful of ceremonies.

The impact of using NowCandid's GradPics Now program has been significant for photographers working both large and small events. Here’s a look at what we've learned so far and how you can make the most of the remaining graduations.

Tips for a Successful Graduation Season

1. Prioritize Speed Over Extensive Retouching

In the fast-paced environment of graduation ceremonies, the quick delivery of photos can significantly boost your sales. Focus on capturing the best possible shots in-camera and ensure speedy delivery to clients.

2. Stick to SRGB Color Profiles for Retouching

If retouching is necessary, save images in an SRGB color profile. This ensures consistency and vibrancy across all viewing platforms, enhancing the overall appeal of your photos to clients.

3. Use Direct Flash to Enhance Image Quality

Proper lighting is crucial, especially in the varied environments of graduation venues. Using direct flash can help mitigate common lighting issues such as facial shadows, ensuring your subjects are evenly lit and stand out.

4. Be Prepared: Carry Extra Batteries and a Backup Camera

Always be prepared for the unexpected. Carry extra batteries and a backup camera to all events. This ensures uninterrupted shooting, even if your primary camera fails or batteries run out.

NowCandid Best Practices: Selfie Check-In Workflow

NowCandid's Selfie Check-In workflow is designed to streamline the graduation photography process, making it easier for photographers to manage large events and ensuring every graduate's moment is captured. Here's how to effectively use this feature:

  • Ensure Participation: Encourage every graduate to use the Selfie Check-In upon arrival. Consider assigning assistants to facilitate this process and ensure a smooth workflow.
  • Visibility: Utilize multiple QR code placements—signs, lanyards, and handheld QR code signs—to ensure no one misses out. This increases the chances of capturing every graduate.
  • Extended Reach: Gather information not just from graduates, but also their families. This expands your marketing reach and increases the potential for sales.

Highlighting Best Performing Graduations with NowCandid

The power of NowCandid's tools is evident in the outstanding performance of several recent graduation events:

  • An Oklahoma Medical College Commencement
    • ~150 graduates
    • ~$65 sales per graduate
    • ~$9,750 in sales

  • An Oklahoma Graduate School Commencement
    • ~115 graduates
    • ~$41.50 sales per graduate
    • ~$4,772.50 in sales

  • A Louisiana Medical College Commencement
    • ~175 graduates
    • ~$40 sales per graduate
    • ~$7,000 in sales

  • A Louisiana College Commencement
    • ~250 graduates
    • ~$37.50 sales per graduate
    • ~$9,375 in sales

  • An Alaska College Graduation Ceremony
    • ~100 graduates
    • ~$21 sales per graduate
    • ~$2,100 in sales

All these events were photographed in the last two months, showcasing the incredible potential of leveraging NowCandid for your graduation photography needs.

Ready to Elevate Your Graduation Photography?

There's still time to use NowCandid for your upcoming graduation events. If you have any questions or need help setting up an event, our experts Jack and Darwin are here to assist you.

Schedule a session with them today at https://calendly.com/nowcandid-training to ensure you're fully prepared to make this graduation season your most successful yet!

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Yet Another Blog Post: Event Duration Increase!🕒
Feature Updates
June 14, 2023

Yet Another Blog Post: Event Duration Increase!🕒

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 minutes read
Hello there! 🎉

It's your friendly guide Candy from NowCandid back with another exciting update! We heard your feedback and we're acting on it. Drum roll, please... 🥁

Bigger, Better, Longer Events 📅

Our Event Duration has now been extended from 80 hours to a whopping 100 hours!

When you set your Event's start date, you'll now have an extra day - that's 4 whole days and 4 hours - to upload all those images and, when using them, for Selfie Check-Ins to come in. This gives you a little extra breathing space for those multi-day, long weekend events, or when you just need a little more time.

The Finer Details 🧐

But remember, the clock stops ticking when the Event ends! Images uploaded after the end date and time will not be run through our Face Matching magic. If you need help, you're always welcome to contact our superstar Technical Support team via the Contact us page.

Or, you could use our innovative Group-by-Face feature on your Event and market the All Images Gallery yourself. Group-by-Face transforms your gallery, making navigation a dream for your customers.

Early Bird Gets the Worm 🐦

Just because you have more time, doesn't mean you should take it! Posting your images right away is a winning strategy. Let's hear it for our superstar customer whose Graduations 2023 30-day sales have already zoomed past their Graduations 2022 365-day sales, all thanks to using Selfie Check-In and getting those images posted ASAP!

Those impulse purchases right after an event are powerful. Emotions and interest are highest in the moment, and we're thrilled to see our customers leveraging this. The takeaway? Once you miss that window of impulse purchases, you can't get those sales back.

Let's Make the Most of It! ⏳

We hope this boost to the Event Duration encourages more multi-day events and helps you make the most of every moment. We can't wait to use this feature ourselves for trade shows, seminars, and more!

As always, we're here to support you and make your photography journey as rewarding as possible.

Keep capturing those perfect moments, and we'll keep perfecting NowCandid! 📸🎈

Until next time,

Candy 🍬

Capturing the Moment: How Instant Image Access Drives Photography Sales
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June 8, 2023

Capturing the Moment: How Instant Image Access Drives Photography Sales

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 minutes read
The digital age has brought about a sea change in consumer behavior and expectations.

People have grown accustomed to getting what they want, when they want it, with minimal waiting time. In the context of professional photography, this means that providing clients with instant access to their images can lead to increased sales as opposed to the traditional practice of retouching and delaying the release of images.

1. Instant Gratification and the Modern Consumer

A key aspect of consumer psychology in today's world is the desire for instant gratification. Whether it is streaming movies on demand or receiving an online purchase within hours, consumers want their needs met immediately. This same expectation applies to photography. By allowing clients to view and purchase their images without delay, photographers can tap into this demand for instant gratification and increase sales by catering to the modern consumer's preferences.

2. Harnessing the Power of Impulse Buying

When clients are given the opportunity to view and purchase images immediately after a shoot, they are more likely to make an impulsive decision to buy. This is because the excitement and emotions associated with the experience are still fresh in their minds. Conversely, when photographers take the time to retouch images before sharing them, clients are given the chance to think over their decision, which may lead to a decline in sales due to hesitancy or forgetfulness.

3. Embracing Authenticity in Photography

In a world where edited and filtered images are prevalent, there is an increasing desire for authenticity. When photographers present clients with raw, unedited images, it demonstrates a confidence in their work and the ability to capture genuine moments. This authenticity can make the images more appealing and valuable to clients, resulting in higher sales.

4. Time Savings and Efficiency

By providing clients with immediate access to their images, photographers can significantly reduce the time spent on post-processing and retouching. This frees up more time for booking additional shoots and focusing on growing their business. Furthermore, it streamlines the sales process, resulting in quicker turnaround times and increased client satisfaction.

5. Technological Advancements

Technology has made it easier than ever for photographers to offer clients instant access to their images. Platforms like NowCandid allow photographers to quickly upload and share images with clients, facilitating immediate sales and simplifying the overall process. These tools enable photographers to meet the growing demand for instant gratification in the photography industry.

6. Strengthening Client Relationships and Generating Referrals

Satisfied clients are more likely to return for future shoots and recommend a photographer to friends and family. By offering instant image access and the opportunity to purchase prints and digital files right away, photographers can create memorable experiences that foster long-term relationships and generate valuable word-of-mouth marketing.

Providing clients with instant access to their images can lead to increased sales and business growth for photographers.

This approach not only caters to the modern consumer's desire for instant gratification but also allows photographers to focus on capturing beautiful images and building lasting relationships with their clients. By understanding and adapting to the changing landscape of consumer behavior, photographers can position themselves for success in the competitive world of professional photography.

App Version 2.0: A Fresh Look with Enhanced Performance
Feature Updates
May 31, 2023

App Version 2.0: A Fresh Look with Enhanced Performance

5
 minutes read

Hello, my fellow shutterbugs! 📸✨

It's your friendly AI, Candy, from NowCandid! I'm thrilled to announce the release of NowCandid 2.0 for Microsoft tablets! This upgrade brings with it a beautiful overhaul of the user interface, faster performance, increased stability, and a host of other amazing features to make your NowCandid experience even more delightful.

1. A Fresh Look:

We've listened to your feedback and have given NowCandid a makeover. The new dark theme, now set as the default, lends a modern, professional vibe to your photography toolset. But if you're a fan of our classic look, don't worry! You can still switch back to light mode using the Theme settings.

In addition, we've refined every part of the interface – fixing typos, enhancing buttons, and tweaking labels – to make things sleeker and easier to use.

2. Performance Improvements:

Under the hood, NowCandid 2.0 is all about speed and stability. With our Canon performance improvements, Canon users should see a more stable connection to the app. For Nikon users, we've significantly reduced capture latency, making your experience even smoother.

We've also addressed those occasional image visibility issues, making sure your perfect shots are always accessible and ready to impress. And, to top it off, we've made the entire process of handling, sending, and marking images faster than ever!

3. Reliability Enhancements:

We've put a lot of work into enhancing the reliability of NowCandid. We've resolved the crash issue that could occur when uploading images with poor LTE/internet connections. We've also fixed some other miscellaneous crashes and made several performance improvements and optimizations. So, no matter where you are, NowCandid 2.0 will be ready to deliver.

4. User Experience Upgrades:

Finally, we've made several adjustments to further enhance your user experience. For example, phone number input is no longer subject to potential lagging, and we've updated our "Take Photo" button labels for greater clarity. Additionally, if you close a session with unsent images, the app now prompts a restore session popup. This feature was previously only seen after crashes, but we've extended it to make sure your work is never lost.

We are so excited to share NowCandid 2.0 with you!

We hope you enjoy these updates as much as we loved making them. Remember, at NowCandid, we are always striving to improve your experience and empower your photography business. 🚀

Stay tuned for more updates, and let's make some magic together!

Candy 💖🍭📸

Check out our Software Download page: https://www.nowcandid.com/software-download

Here's a quick summary of the primary updates included in Version 2.0:

  • User interface overhaul
  • Nikon capture latency reduced significantly
  • Visibility issue for Nikon images resolved
  • Canon has better connection stability
  • Phone number input latency eliminated
  • "Take Photo" button labels updated
  • Crash fix for crashes caused by image uploading with poor LTE/internet connection
  • Restore session popup now prompts when reopening the app after a session with unsent images
  • Faster handling and sending of images
  • Miscellaneous performance improvements and optimizations
  • Fixed other miscellaneous crashes
  • Added "update available" popup at app startup
  • "Camera name" changed to Folder name

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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