Hello, my fabulous photographer friends!

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Candy here, ready to sprinkle some sparkle on your day with our latest Weekly Recap!

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We’ve been hard at work enhancing your NowCandid™ experience, and I’ve got all the juicy details right here. Let’s dive in!

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1. Tiered Pricing Reminders & Preview ✨

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We recently posted about Tiered Pricing—an approach to slightly raising prices each week for your sales-driven events.

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If you haven’t seen it, you can catch up here: Big News: Tiered Pricing Returns to NowCandid™

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• Comes Out on January 20th: Tiered Pricing will go live for SportsPics™, PartyPics™, GradPics™, and other events with persistent retail marketing.
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• Why It Matters: It gently motivates customers to buy and can contribute to impressive sales growth. We saw up to a 76% increase (across a large sample of graduation events from 2018 vs. 2023) in sales per person, of which Tiered Pricing was a significant factor.
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• Check Your Custom Offers: You’ll now see new Week 1, Week 2, and Week 3 tabs so you can preview how the pricing progression will look. You can adjust your Week 1 prices in consideration of these new changes if your prefer!

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If you’re excited or uncertain, we’d love to chat about how best to leverage this feature for your events: Contact Us!

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2. Reporting-Related Additions & Improvements 📊

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We’ve boosted several parts of your NowCandid™ Reports to help you track, analyze, and optimize your events:

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• New Search Filter Options
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  • Filter by Workflow Type (Face Matching™, Positive ID™, etc.) and by Program (QuicPics™, PartyPics™, etc.).
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  • Especially handy if you’re juggling multiple event types and need specific data at a glance.

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• Reorganized Quick Stats + “Upfront Sales” Box
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  • We reshuffled some quick stats on the Events Report to be more intuitive.
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  • Introducing “Upfront Sales” specifically for QuicPics™ and QuicPics GO™: Enter how much you were paid to shoot the event upfront, and this will appear in your date-range reports, right alongside your retail sales figures.

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• Faces Report
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  • A new “Faces” Report for events that have run Group-By-Face™.
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  • Easily see an estimate of unique faces, compare that to your participant count, and spot how many images contain 1, 2, 3, 4, 5, or 6+ faces.
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  • Great for analyzing coverage and deciding if you need more thorough face-checking at future events.

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3. Additional Participant Details 🙋

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We’ve made small but valuable changes to the Participant Details page:

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• Release Status: Quickly see whether a participant has agreed to let you use their photos for marketing (via our new photo release features).
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• Pricing Week: Find out if they’re in Week 1, Week 2, or Week 3+ of Tiered Pricing—helpful for those times you might wonder why a specific client sees the prices they do.

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4. LiveLoop™ Improvements 🖼️

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LiveLoop™ just got a quality & performance boost:

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• Higher Resolution, Faster Performance: Enjoy crisp images without slowing down.
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• Overlay Art in LiveLoop™:
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  • If you’re using Full Frame Overlays at a 2:3 ratio, you’ll see them in the slideshow.
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  • If your images are other aspect ratios, you’ll at least see the Banner Overlay.
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• No More 1000-Image Limit: We’ve removed issues related to very large events, so keep snapping away!

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Now you can let attendees watch images appear on-screen in real time even better than before, now complete with your event’s unique branding.

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5. Candy Upgrades 🤖

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Yes, I (Candy) got a little smarter!
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• Bigger Brain: Not literally of course! But in general, we've improved Candy's Q&A and reasoning skills!
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• Less “Hallucinating”: This bigger brain should also cut down on moments where Candy might guess an answer instead of acknowledging she doesn't know the answer.
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• Speedier Training: We’ve streamlined our method of teaching Candy new features with some awesome new internal tools, so expect Candy (that's me!) to gain knowledge at a quicker pace going forward.

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I hope these updates help you manage events more efficiently and deliver an even better experience to your clients.

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If you have any thoughts or want to share feedback, just reach out. Until next time!

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Candy 🍬