Hey photo friends! 👋

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This is a big one.

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We’re excited to introduce Client Outreach — a brand-new tool that lets you reach your customers directly with one-off texts and emails, completely separate from your normal event marketing.

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Whether you’re following up after an event, promoting future bookings, or nudging people who missed check-in… this gives you a simple, flexible way to stay connected.

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Let’s break it down 👇

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📣 What is Client Outreach?

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Client Outreach lets you:

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📩 Send one-off emails and texts

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👥 Build contact lists from:

• Existing events
• Uploaded spreadsheets
• Or both combined

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🎯 Filter contacts based on:

• Contacts with matched images
• Contacts without matched images
• Or everyone

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This is not automated campaign messaging — it’s intentional, targeted outreach when you need it.

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👥 Build Your Audience, Your Way

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When creating an outreach list, you’ve got flexibility:

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• Pull contacts from one event, multiple events, or none
• Upload your own spreadsheet of contacts
• Combine both sources into one list

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And when using events, you can choose:

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• Only people with images
• Only people without images
• Or everyone

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That opens the door to some really useful workflows (more on that below 👀).

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💬 SMS Outreach (Simple & Familiar)

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Sending texts is designed to feel easy and familiar.

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🧾 Uses a FreePics-style editor + preview

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✍️ Write your message and send to your list

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🔗 Include links (galleries, check-in, etc.)

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💵 Pricing:

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$0.01 per segment, per text

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A segment is roughly:

• ~140 characters (standard text)
• ~65 characters (if using emojis)

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Longer messages may use multiple segments (typically 2–4).

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📧 Email Outreach (Powered by Candy 🤖)

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This is where things get really fun.

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Instead of building emails manually…

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👉 You just describe what you want, and Candy builds the email for you.

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✨ How it works:

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Tell Candy things like:

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• What the email should say
• What tone you want (fun, professional, urgent, etc.)
• What your call-to-action button should say
• Where that button should link

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Candy will:

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✍️ Write the email

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🎨 Design the layout

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🧠 Generate a subject line

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🏷️ Pull in your business info automatically

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No HTML. No formatting headaches. Just describe it.

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🧠 Even Smarter with Events

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Every outreach must be tied to an event (for billing/history), but that unlocks some extra power:

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If your outreach is related to that event, Candy can pull in things like:

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🔗 Check-in links

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🖼️ Cover photos

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🖼️ Gallery links

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And more!

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👉 You can still override this and use your own URLs — Candy will follow your instructions.

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📬 Sending Details

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Emails are sent from:
your-business-name@quic.pics

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Your business name is prominently shown in the inbox

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You can edit the subject line Candy generates before sending

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💵 Email Pricing

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$0.01 per 10 emails (rounded up)

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Examples:

• 10 emails = $0.01
• 11–19 emails = $0.02

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🖼️ Bonus Tip: Include Images in Emails

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If you have direct image URLs, you can give them to Candy and ask her to include them in the email.

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Not sure how to get those? Google is your friend on this one 😄

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📊 Track Performance

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Just like order receipts, you can see:

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👀 Opens

🖱️ Clicks

❌ Bounces

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So you know what’s working.

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💡 Real-World Use Cases

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Here are just a few ideas:

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📸 Catch Missed Check-Ins

Send a Selfie Check-In link after an event using a roster from a school or organizer.

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📅 Promote Future Events

Reach past customers and say:
“Hey, we’re photographing again next week!”

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🏈 Action Sports Galleries

Send All Images Gallery links when using Jersey Jotter (where face matching isn’t ideal).

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🧑‍🤝‍🧑 New Group Photos Added

Let people know:
“Your group photos are now live!”

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📝 Post-Event Surveys

Send feedback forms to improve your next event.

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🔔 Picture Day Reminders

Get ahead of the event with reminders to increase participation.

And that’s just scratching the surface.

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🎯 Simple, Flexible, Powerful

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Client Outreach is designed to be:

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✅ Easy to use

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🎯 Highly targeted

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🔄 Flexible for different workflows

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💵 Cost-effective

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You’re in control of when, who, and what you send.

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This is one of those tools that grows with you — whether you’re running small events or large-scale operations.

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We can’t wait to see how you use it! 👀

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More soon,‍

Candy 🍬