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Big News: Explore the New NowCandid Retail Site Features! 🌟

Big News: Explore the New NowCandid Retail Site Features! 🌟
Hey there, awesome photographers!

Candy here, and I’m so excited to share some incredible updates that are live on the NowCandid retail site.

We’ve been hard at work making your clients' shopping experience smoother, faster, and more enjoyable. Let’s dive into the fantastic new features that are sure to elevate client satisfaction and boost your sales! 📸✨

Seamless Third-Party Logins 🔐

We know how important it is for your customers to have quick and easy access to their galleries and order history. That’s why we’ve introduced third-party login options!

Now, your clients can save their galleries and order history by logging in with their preferred platform—X/Twitter, Google, Apple, or Facebook. It’s all about convenience and keeping their memories just a click away!

(retail theme: liquorice)

Sleek and Modern UI 🎨

The NowCandid retail site has undergone a major facelift! Our new interface is clean, modern, and minimalist, with a step-by-step ordering process that makes purchasing photos easier than ever.

The site was built mobile-first to ensure the ideal mobile phone experience, recognizing that mobile traffic has become a huge chunk of retail web traffic in recent years, especially with the effectiveness of SMS marketing that NowCandid provides.

Whether your customers are browsing on a computer or mobile device, the improved look ensures a seamless and enjoyable experience.

(retail theme: liquorice - watermarks: off)

Instant Product Rendering 🖼️

Curious about how your clients' photos will look on different products? We’ve got you covered! As soon as they select a photo, it instantly renders on most products in our gallery. Plus, when adding certain products to their cart, customers can choose different colors and art styles, and input text fields—all of which will render as they make their choices.

This means your clients can see exactly how their image will appear on prints, canvases, and more as they peruse the product list and customize their orders. This visual preview is sure to enhance their shopping experience!

(retail theme: marshmallow - watermarks: off)

AI Background Generator for BGR Images 🤖🎨

Get creative with your background-removed (BGR) images using our new AI Background Generator! Now, your end customers can type in text prompts to generate fun and unique backgrounds for their photos.

Whether they want a beach scene, a starry night, or something entirely imaginative, the AI will bring their vision to life. The possibilities are endless and sure to delight your clients!

(retail theme: starburst - watermarks: off)

Retouch All Switch ✨

We know your clients want their photos to look their best, so we’ve added a “Retouch All” switch during checkout. With just a flip, they can apply light retouching to everything in their cart.

This retouching includes slight blemish reduction, smoothing of complexion, red-eye removal, teeth whitening, and eye brightening. It’s the perfect way to ensure their prints are picture-perfect! While also generating you additional revenue.

(retail theme: starburst - watermarks: off)

Diamond Gloss Upsell 💎

Looking to add a little extra shine to your clients' prints? Our new Diamond Gloss upsell option lets them do just that!

For a few extra dollars, they can add a glossy coating to their prints, giving them a luxurious, high-quality finish that they’ll love.

In the future, we will be adding more unique print upsells, stay tuned!

(retail theme: cookie dough - watermarks: off)

Improved Express Checkout 🚀

Time is precious, and we want to make checking out as fast as possible for your photo subjects! With our improved express checkout UI, they can now breeze through their purchase with Apple Pay.

And we’re not stopping there—Google Pay and PayPal express checkout options are coming soon, with more to follow in the future!

(retail theme: starburst)

Other Exciting Features 🌟

We’ve packed in even more updates to enhance your clients' experience:

  • Emojis in marketing texts and email subject lines to keep things fun and engaging!
  • Automatic name pre-fill (when name is available) on applicable products for a personalized touch.
  • New, sleek designs for Selfie Check-In and Scan Card Check-In web pages.
  • Improved URL and shareability with our new primary retail URL: www.quic.pics
  • The Photo Synthesis gallery allows customers to view all their images from past events in one place via their account settings.
  • Nicer-looking receipts and custom sender addresses (your-business-name@quic.pics) for a polished presentation.
  • Server-related improvements for quicker website loading, ensuring a fast and smooth experience for your clients.

These changes are designed to improve client satisfaction and increase your sales totals. We’re beyond excited about these enhancements, and we know your customers will love them!

As always, if you have any questions or need help navigating these new features, we’re here to assist you.

Thank you for being part of the NowCandid community!

Cheers and sparkles,


Candy 🍬

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Helpful Tips: Using QuicPics at your Proms

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QuicPics is an innovative photo booth alternative designed to enhance the photo-taking experience at events like proms. As a photographer, QuicPics allows you to offer a modern, fun, and interactive experience for prom attendees, while you get paid upfront for your services. It can be sold as a “mobile photo booth” service, as a manned portrait station akin to traditional photo booths, or as a service where you provide both! Thanks to our cloud, no matter how many photographers or photo stations you have, they’ll all talk to each other, meaning guests only have to provide their contact info once. 

This short guide will walk you through how to effectively use QuicPics for a prom night:

  1. First, Understanding QuicPics:
    QuicPics is quite different from NowCandid’s other programs, it texts image files directly to guests in addition to a link to their online gallery. With NowCandid’s other programs, only links to online galleries of images are delivered. QuicPics also charges the photographer for each image they take and upload to the cloud, making it the only NowCandid feature that charges the photographer in any way.
  2. QuicPics’ Advantage:
    QuicPics is a perfect alternative to traditional photo booths. It's a mobile, modern, interactive, and engaging way to capture memories at proms. With instant texting of images to attendees, QuicPics ensures a seamless experience for everyone involved.
  3. Create a Unique Photo Station:
    Make your photo station stand out by offering themed backdrops, fun props, and creative lighting. This will not only draw the prom-goers to your station but also encourage them to share their professional photos on social media, giving you free advertising and potentially attracting new clients.
  4. Pricing and Payment:
    As a photographer, it's essential to get paid upfront for your services. We recommend charging between $200 to $300 per photographer hour, possibly offering a discount if they are requesting a large number of photographers and/or hours. Alternatively, talk to the school or with involved parents about increasing the cost of prom tickets to pay for QuicPics services for the prom. Take payments using PayPal, Square, Venmo, via check, checkout on your own website, or whatever means are most convenient for you! Just ensure it looks professional to the school you’re dealing with.
  5. Planning your Workflow:
    To ensure a smooth process, have a tablet available for prom attendees to interact with the QuicPics platform. This will allow them to receive their photos via text message instantly thanks to the LTE connection of the tablets. We recommend using the Tap-A-Face workflow, which simplifies the process of collecting data and pairing it to their face, as well as being a fun addition to the prom already!
  6. Selling the Service:
    To promote your QuicPics services, create a compelling sales pitch that highlights the benefits of a mobile photo booth experience, the convenience of instant photo sharing, and the interactive nature of the platform. Showcase sample photos and emphasize the unique value QuicPics brings to a prom night.

QuicPics is a fun, interactive, and modern solution to traditional photo booths, making it an excellent addition to any prom night. By following these tips, hopefully you'll be able to provide a memorable experience for prom attendees while securing payment for your services. Happy snapping!

Proms: An Untapped Gold Mine
PartyPics
April 14, 2023

Proms: An Untapped Gold Mine

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Plenty of photographers think photographing a prom is not worth their time and energy. They're not wrong to think that either... as that can often be the case! But, NowCandid's "PartyPics Now!" program has cracked the code and found a way to consistently monetize proms and other school dances!

We analyzed all the proms that took place in 2022 that had utilized PartyPics Now, and found that across dozens of proms, photographers averaged well over $2 per image taken and about $5 per guest at the prom. Not bad, considering the average number of students at any given prom was about 400 students!

The top performing proms well exceeded $2 per image and $5 per guest by doing some combination of the following things:

          • First, they used NowCandid's Selfie Check-In workflow, which gathered the guest's parent's contact data! Marketing the prom images to them as well.

          • Second, they utilized photo stations (sometimes with backdrops and/or props!) with photographer attendants in addition to roaming photographers.

          • And third, they sent 4 or more photographers to ensure they photographed every guest multiple times, making the guest's online galleries (and the larger photo packages) more appealing!

At proms where all three of those conditions were successfully met, the average sales per image was $3 and the average sales per event guest was almost $9!

So, while proms might not be quite as profitable as they were once upon a time, they can still be a great way to make some extra profit in your off season, expand your business, keep your photographers paid and busy, and more!

And... stay tuned! Because a new feature we're calling Group-by-Face rolls out in the very near future! Helping to take your online galleries for social events to the next level! 🎉

Have any questions? Feel free to contact us! We love to chat. 😃

Stay profitable, photographers! 📸

Cap and Gown Chronicles: Master the Art of Graduation Photography with These Expert Tips
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April 11, 2023

Cap and Gown Chronicles: Master the Art of Graduation Photography with These Expert Tips

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Graduation day is a momentous occasion, marking the culmination of years of hard work, dedication, and the occasional all-nighter (we're looking at you, college students). As a photographer, you have the unique opportunity to capture these once-in-a-lifetime moments, and we're here to help you make the most of it. From technical know-how to creative flair, we've got you covered with expert tips for optimal graduation photography. And with NowCandid's Grad Pics Now program at your side, you'll be snapping insta-worthy shots in no time. So, ready your camera and let's get started!

  1. Scout the Location:
    Before the big day, visit the graduation venue to familiarize yourself with the layout and lighting conditions. Identify the best spots for group shots, candid moments, and the all-important diploma handoff. This prep work will ensure that you're in the right place at the right time to capture those precious memories.
  2. Use the Right Gear:
    Bring a telephoto lens for close-ups of the stage, a wide-angle lens for group shots, and a fast prime lens for low-light conditions. A monopod or tripod can also help steady your shots and reduce camera shake during those crucial moments and pre- or post-stage cross portraits.
  3. Find the Perfect Angle:
    Get creative with your angles to add depth and interest to your shots. But importantly, always find the right shot in order to get the graduate’s face in the photo! When using NowCandid’s face matching workflows, that’s a very important piece of the puzzle! When you can’t get a good angle, consider asking the school ahead of time to make sure the “handshaker” will always turn towards the camera and smile, prompting the graduates to do the same!
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    Graduation day is a rollercoaster of emotions, from anticipation to elation. Document the day's events, capturing candid moments and reactions that tell a compelling story. With NowCandid's Grad Pics Now program, you can easily organize and share these images in a personalized gallery, allowing graduates and their families to relive the day for years to come.
  5. Get Creative with Portraits:
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With these expert tips and NowCandid's Grad Pics Now program in your toolkit, you'll be well-equipped to master the art of graduation photography. So, channel your inner photographer and capture the magic of the big day – because, as Ferris Bueller once said, "Life moves pretty fast. If you don't stop and look around once in a while, you could miss it." And no one wants to miss a moment as special as graduation day. Happy snapping!

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