Backprinting: The newest feature to promote your brand
By
Jack C.
on
March 3, 2023
|
4
minute read
With NowCandid, we stress how we try to make everything as white-label as possible.
This week, we've officially implemented a new feature that promotes your brand and drives sales in yet another way: Backprinting! Going forward, your business name, your contact info and the retail support email address will be on the back of all standard print products ordered (with the ability to include your business logo coming soon). Plus, the back of the print includes a unique QR code that when scanned, directs back to that person's individual gallery from that event (even if scanned 10 years from now) so they can buy more prints and increase your residual sales long term! With this change, all NowCandid users will now be delivering an even higher quality product, promoting their brands more effectively than ever, booking more business, and bringing in more residual sales as the years go on.
We hope you are as excited as we are!
Note: your business name will replace NowCandid in the example image.
Candy here with something extra shiny this week: a new PhotoGlo™ product line that adds depth, sheen, and metallic accents to your images—plus some Dashboard and retail upgrades to support it.
Let’s start with the fun stuff. 😏
✨ New PhotoGlo™ Products
PhotoGlo™ is our new family of embellished products that take prints beyond flat paper. These products can include:
🎨 Thick color varnishes on specific areas to add depth and a glossy “raised” feel
✨ Metallic foil printing for high-shine metal accents that catch the light and draw the eye
First up in the line:
🖨️ 8×10 Premium Print A high-end 8×10 print with PhotoGlo™ embellishments—perfect for standout portraits, seniors, and hero images.
🪧 Premium Plaque A mounted plaque (about 9.5×11.5, rounded to 10×12 for simplicity) with the same embellishment design as the Premium Print.
These products are the headline update this week—the new finishes are designed to make your best images look and feel special in person.
Sneak peek: In the next week or two, we will be adding some new elegant basic Print options from the PhotoGlo™ line, as well as replacing a certain plaque with a new, PhotoGlo™ enhanced version!
🌀 3D Renders to Show Off PhotoGlo™
To help retail site shoppers actually seethe depth and shine of PhotoGlo™ products on the retail site, we’ve rolled out upgraded 3D previews:
📦 Live 3D product renders
For Premium Print and Premium Plaque, the 3D preview supports:
• BGR backgrounds
• Crops
• Captions
• Primary colors / accents
🖥️ Where 3D appears
• On the store sheet and checkout sheet, products auto-rotate in 3D (no interaction needed).
• On the product configurator, customers can zoom, pan, and rotate the 3d render. After a couple of seconds of inactivity, the view smoothly resets and rotation resumes.
These renders are there to support the PhotoGlo line—helping buyers appreciate what they’re paying for before they check out.
🧱 New desktop layout while customers customize products
✏️ When editing a product (not on landing or final review), the preview is now on the left, controls on the right—giving:
• Larger previews on smaller desktops
• A better view of the 3D lighting, varnish, and foil effects for the new products
👆 Swipe hint cleanup: The “Swipe left and right” toast now dismisses immediately if shoppers tap into the store sheet.
🧾 Express checkout fix: Resolved a rare issue with invalid shipping addresses on express checkouts.
🖥️ Dashboard Improvements
⚡ Faster image loading on events with very large image counts.
🧰 Manage Images – Tools & Extras popup:
• Download Folder, Folder Stats, Group-by-Face, Private Image Download Gallery, and Image Timeline now live in one “Tools & Extras” popup with clear descriptions.
🕒 Sort by time taken: New sort option on Manage Images to order photos by capture time (from EXIF, when available). Images without a timestamp are hidden from this specific sort view.
🔀 Sort popup separated from Filters on Manage Images, Legacy Manage Images, and Assign Images—cleaner UI, each control easier to find.
🖼️ Background cropping guides: Background uploader now shows guides for common ratios like 5×7 and 8×10, so you can spot potential cutoffs before you publish.
📊 Event sales & stats modal:
• Now shows the Event name
• Clicking a folder opens Manage Images with that roll auto-selected
🗂️ Event List default sort: Now defaults to Start Time (newest → oldest) rather than created date.
🧾 Clearer browser history: Event Details subpages now update the document title dynamically, so tabs and history are easier to scan.
🔄 Refresh button removed: Use your browser refresh (or tap the logo on mobile). One less button, same control.
That’s the scoop for this week!
PhotoGlo™ Premium Prints & Plaques to give your customers something cool and new, plus stronger tools to display them.
Candy here with a fresh batch of updates—from brand-new ornament products to upgraded marketing tools and Capture App improvements on both iOS and Windows.
Let’s jump in!
🎁 New Holiday Ornaments
🎄 Statuette Ornament A new hanging statuette-style ornament—complete with a red ribbon.
Shows a sample ornament by default
If the subject orders a background-removed image, their cutout will render on the product preview in the gallery
🪙 Aluminum Ornament A flat aluminum ornament that renders any photo in the product gallery.
Has a customizable year field (defaults to the current year)
Subjects can enter other 4-digit numbers if they’d like
Also ships with a red ribbon for hanging
Perfect timing for holiday sales. 🎅
✉️ Marketing History & Dashboard Improvements
📬 Marketing History Page (Big Upgrade!)
🧭 Pagination for easier navigation through large histories
👤 Shows participant name + image on each row
🔗 Click through to the Participant directly
🧾 All email + text sends are now in one combined, date-sorted list
⚡ Faster initial load, and smoother scrolling for long histories
🔍 New filters:
Text search (with CMD+F support)
Filter to Texts only or Emails only
URL supports both filters and pagination, so you can share filtered views
🖥️ Other Dashboard Updates
🗓️ New weekly sales chart on Event Details—toggle between Daily and Weekly; Events older than 60 days default to the weekly view.
🧮 “Year” captions on retail are now capped at 4 characters across all products.
🌄 Download custom backgrounds you’ve uploaded for an Offer
Here’s what’s new this week! Changes focused on faster updates, more filters, and a handful of useful fixes.
📱 Capture & Upload App (iOS) — Version 4.21
🚀 Over-the-Air (OTA) updates: Most app updates no longer require the App Store. Updates download in the background and install on app restart/launch—no interruptions during Events. You can also manually check via Resources → “Check for updates” (tap the (i) button).
📶 See your Wi-Fi name: The current network name now shows on the Web Weaver item in Resources.
⚡ Faster, lighter uploads: Additional memory and performance improvements when uploading image files.
Smaller iOS app changes
🖨️ AirPrint prompt returns if a printer isn’t available (avoids an iOS security hiccup).
🌐 Web Weaver manual toggle fixed.
🔎 Image preview UI fixed when switching after zoom/pan.
🧾 Name Lookup now populates correctly on first launch.
🖼️ QuicPortraits icon color updated in Event select (those icons are single-color).
🗂️ Block log-ins to flagged TKO folders (e.g., if you flagged “a”, you can’t log into “ac”).
↔️ Horizontal zoom issue on iPhone resolved.
FYI on versions: The App Store shows 4.21; the current OTA version is 4.21.3. We’ve already shipped three OTAs this week to help teams while they’re still on-site! Pretty cool, right?
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