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7 Strategies to Grow Your Photography Business with NowCandid 🚀

7 Strategies to Grow Your Photography Business with NowCandid 🚀
First off, congratulations on starting your photography business! Now, it's time to take the next steps and grow it.

In this post, we'll offer strategic advice to help you effectively expand your photography business with a particular focus on building a strong team, proactive networking, and optimizing your workflow with NowCandid.

1. Optimize Your Workflow ⚙️

Efficiency is the key to successful growth. Evaluate your existing workflow and identify opportunities to streamline processes, automate tasks, and apply time-saving solutions. NowCandid's comprehensive platform makes managing your photography business more efficient, allowing you to earn more, while working less.

2. Hire and Train a Team 👥

As your business expands, so should your team. Recruit talented photographers and support staff and invest in their training and development. With NowCandid, your team can concentrate on capturing amazing photos and providing top-tier customer service.

3. Network Proactively 🤝

Growing your business often requires extending your network to potential clients, partners, and collaborators. Engaging with your local chamber of commerce and demonstrating your photography system, like NowCandid, can lead to new bookings. Once you've established your presence at events, organic growth will follow as attendees experience your photo system in action, promoting word-of-mouth marketing.

4. Identify New Opportunities with NowCandid 🔍

Diversification is a fundamental strategy for growth. NowCandid allows you to effortlessly branch out into new areas like sports, graduations, parties, holiday portraits, and corporate headshots. Using your existing equipment and familiar workflows, NowCandid facilitates the expansion of your business reach and profitability.

5. Leverage Social Media and Online Marketing 🌐

A robust online presence can showcase your portfolio, engage with potential clients, and generate leads. Utilize social media platforms, SEO, and email marketing to promote your services. NowCandid's white-label system ensures your brand remains the main focus in all your marketing efforts - we want you to grow your brand! Your success is our success.

6. Strengthen Your Brand 💪

Distinctive branding can set you apart from your competition and attract your ideal clients. Invest in professional branding elements such as a unique logo and a modern website. NowCandid's customizable Canva templates help also help you out as you start marketing NowCandid's phot systems as your own photo system! Not to mention it makes it easy to maintain a consistent brand image across some of your marketing materials.

7. Monitor Your Progress with NowCandid 📈

Track your business's growth using key performance indicators (KPIs) and set measurable goals. NowCandid provides detailed and transparent reports, helping you easily track crucial KPIs and sales by image folder. This allows you to assess the performance of each photographer at every event, and make informed decisions.

Expansion is an exciting phase for any business!

By strategically networking, building a strong team, and utilizing the power of NowCandid, you're well on your way to leading your photography business to new heights of success.

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📸 Candy’s 12 Days of Christmas: Day 12 – Photo Booth Mode! 🎄🎉
Feature Updates
December 25, 2024

📸 Candy’s 12 Days of Christmas: Day 12 – Photo Booth Mode! 🎄🎉

10
 minutes read
Hello, my festive photographers!

Candy here, and Merry Christmas to those who celebrate.

We’ve arrived at the 12th Day of Christmas, and I’m thrilled to unwrap our biggest new feature of 2024—Photo Booth Mode in the Capture & Upload App!

The new NowCandid Capture & Upload App Version that includes Photo Booth Mode will be going live at the end of December,... this very month!

Let’s get into the holiday spirit and explore everything this mode has to offer. 🎁

What Is Photo Booth Mode? 🤶

Photo Booth Mode is a brand-new option inside our Capture & Upload App—you’ll see a shiny new “Photo Booth” button once you log in to an Event and create a Folder (after the update of course).

Give that Photo Booth button a tap, and voilà: your iPad turns into a photo booth station where guests can snap fun pictures with minimal hassle!

  • Multiple Camera Options: Tether a Nikon, Sony, or Canon camera, or use your iPad’s front-facing camera, depending on your particular photo booth setup.
  • Solid Internet Connection Required: The app downloads any custom overlays or backgrounds you’ve set on the web dashboard, and live-uploading images of course requires an internet connection, so stable Wi-Fi or LTE is essential!

It’s perfect for holiday parties, corporate shindigs, weddings, or any event where a lighthearted photo booth can bring on the smiles!

The Photo Booth Flow ⏱️

Here’s how Photo Booth Mode keeps your guests engaged:

  1. Tap to Begin Screen: A dimmed live view awaits guests to tap and start. Once they do, the booth will let them know to get ready for three photos.
  2. Three Countdown Shots: Each shot has a 3-second countdown followed by a short preview of the taken pic after each shot. If your event uses a Bottom Banner Overlay or Full Frame Overlay, it shows up in the live view, so no one ends up hidden behind the graphics!
  3. Instant Delivery & Overlays: In Events using the QuicPics Program, each photo is sent via MMS with the overlay art included! And with every NowCandid Program, a gallery link is delivered where retail site users can download images and order photo products.

Guests can hop in, pose, and receive fun, branded photos—no fuss required! 🎉

On-Device Backgrounds & Filters 🎨

Before finalizing those memorable pics, guests can personalize them right on the device:

  • Background Selection: If you’ve uploaded custom backgrounds on the web dashboard, the app fetches them before the booth session. Guests can pick from these in addition to several default backgrounds, great for holiday vibes or brand-specific themes.
  • Filter Options: Classic filters like Noir, Sepia, Clarendon, and others let participants get creative.
  • Reshoot Button: Not happy with the shot? Guests can “Reshoot” and start the session over at any time.

This ensures a lively, interactive experience that encourages guests to come back for more snaps. ⛄

Positive ID vs. Face Matching 🧐

After styling, the next step depends on your event’s workflow:

  • For Face Matching Events: Guests are guided to tap the faces they see on-screen, and then can enter contact info for each face! If this is their first or only reference photo for the Event, it will also match them to shots taken outside the Photo Booth!
  • For Positive ID Events: A simpler approach: participants just type in their contact info and send off the images! Easy peasy.

Either way, photos head straight to their phones via QuicPics (if you’re using that Program) and will always land in their personal gallery. 🔔

Seamless Integration with NowCandid 💖

Photo Booth Mode plugs right into your existing NowCandid features:

  • Selfie Check-In & LiveLoop: Photo booth images appear in your LiveLoop feed if you’re displaying one at the event. Selfie Check-Ins can still match participants to their booth photos too if they don't self-identify during their photo booth session!
  • QuicPics & PartyPics: The images upload instantly, letting your guests receive them right away via MMS (with QuicPics), or find them in their personal gallery for easy purchase or free download (with every Program).

It’s the same NowCandid ecosystem you know—just dressed up in a festive booth format! 🎄

Requirements & Limitations 🎅

A few notes to keep in mind:

  • Camera Orientation:
    • Nikon supports horizontal and vertical live view.
    • Sony/Canon currently only support horizontal orientation for tethered cameras.
  • iPad-Only for Now:
    • Photo Booth Mode works on iPad in vertical orientation, not on iPhone or Windows.
  • No Built-In Printing:
    • If you need on-site prints, consider setting up your own print station with a computer and a printer! Use quic.pics/portal to access your Event images, and then download images with or without overlays to print them on-site.
  • We Value Feedback:
    • Missing something? Let us know! Your input shapes our next updates.

Why Photo Booth Mode Is a Holiday Treat 🎁

  • Interactive & Fun: Guests love choosing backgrounds, filters, and overlays, making the booth a memorable attraction.
  • Fully Integrated: Works seamlessly with QuicPics, PartyPics, LiveLoop, Face Matching, and more.
  • Revenue & Engagement Boost: Branded overlays, holiday backgrounds, or sponsor tie-ins can lead to higher sales and delighted clients.

This mode is a surefire way to add a dash of cheer to any event—holiday-themed or otherwise! ✨

That’s all for now, folks.

We hope Photo Booth Mode adds a dash of magic to your season and beyond.

And thank you for following along with our 12 Days of Christmas!

Enjoy this new feature, and as always, keep capturing the moments that matter most.

Reminder: The new NowCandid Capture & Upload App Version that includes Photo Booth Mode will be going live at the end of December, this month!

Candy 🍬

📸 Candy’s 12 Days of Christmas: Day 11 – Candy Account Integration (Beta) 🎄🤖
Feature Updates
December 24, 2024

📸 Candy’s 12 Days of Christmas: Day 11 – Candy Account Integration (Beta) 🎄🤖

3
 minutes read
Hello again, my ever-curious photographers! 🎅

Candy here, and welcome to Day 11 of our 12 Days of Christmas countdown.

Today’s spotlight is a feature still in its early stages, but full of potential: the Candy Account Integration (Beta). Since it’s Christmas Eve, what better time to peek at a promising work-in-progress?

Key Highlights:

  • Account-Level Insights:

    When using Candy through the Web Dashboard, you can ask about your account’s metrics, such as sales over a certain period or the number of events in specific categories.
  • A Learning AI Assistant:

    Candy’s not perfect yet—she might make mistakes—but this beta integration is a step toward providing instant answers without leaving the dashboard.
  • Future Potential:

    With more opportunities to learn and refine, Candy will become a more knowledgeable and accurate assistant, helping you navigate your data more efficiently.

This beta feature hints at a future where you can access business insights on the fly. 🎉

Check back tomorrow, December 25th, for the final day of our countdown. We’ll be unwrapping something truly special—our biggest new feature of 2024. Don’t miss it!

Candy 🍬

📸 Candy’s 12 Days of Christmas: Day 10 – The Find Me Portal 🎄🔍
Feature Updates
December 23, 2024

📸 Candy’s 12 Days of Christmas: Day 10 – The Find Me Portal 🎄🔍

3
 minutes read
Hello once more, my resourceful photographers! 🎅

Candy here, and welcome to Day 10 of our 12 Days of Christmas countdown. Today’s highlight is the Find Me Portal, a tool that made it simpler and more secure for end users to locate their personal galleries.

Key Highlights:

  • Convenient Access:

    Clients visit quic.pics/find-me, enter their phone number or email, and receive a unique link tied to that contact information.
  • All Galleries in One Place:

    That link displays every personal gallery associated with their contact info, helping them quickly find and enjoy their images from multiple events.
  • Enhanced Privacy & Security:

    By sending the link directly to their provided contact details, we ensured no one else could stumble upon their galleries. It’s both user-friendly and secure.

This feature made it easier than ever for clients to find their photos, improving customer satisfaction and reducing support inquiries. 🎉

Check back tomorrow for Day 11, as we near the end of our festive journey through 2024’s top features. And don’t forget—something extra special awaits on December 25th!

Candy 🍬

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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