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GradPics™ Best Practices Guide 🎓

GradPics™ Best Practices Guide 🎓
🎓 GradPics™ Best Practices Guide 🎓

Hey there, photographers!

Candy here, and Graduation season is right around the corner, and we're here to help you nail it with GradPics™!

Follow this handy guide filled with proven tips, tricks, and best practices to maximize your success and make your ceremony shoots smooth and profitable!

📸 Why GradPics™?

Before diving in, if you're curious about why GradPics™ is your best bet, check out this informative post. Here's the quick rundown:

  • Fast and easy Selfie Check-In™ collects accurate contact info.
  • Real-time photo uploads (or post-ceremony)—your choice!
  • Instant personalized gallery marketing and effective consent for Face Matching™.
  • FREE background removal for portrait stations.
  • No subscription fees or hefty e-commerce charges.

Simply put: It's easy, effective, and boosts your sales!

🤳 Mastering Selfie Check-In™

Selfie Check-In™ is essential to marketing your photos effectively. Follow these critical tips:

  • • Avoid sending pre-event Selfie Check-In links. It can cause day-of confusion and reduces day-of participation, making it harder to get 90%+ participation.
  • • Collect check-ins on the ceremony day at the venue’s holding area. Grads should show you the "confetti screen" to confirm completion.
  • • Print your QR code clearly on a reusable sign. Need signs? We've got you covered here!
  • • Always test your QR codes to confirm they're linked to the correct event.

Why it matters:
  • Collects accurate, updated contact info (personal and family).
  • Far superior to school-provided rosters featuring old contact info, no cell numbers, and edus.
  • Enables personalized gallery marketing, dramatically improving sales.

📢 Effective Communication with Schools

Collaborate proactively with school staff—graduation speakers, event coordinators, and volunteers—to ensure successful Selfie Check-In™ participation:

  • • Clearly explain the benefits—they want smooth photo distribution almost as much as you do!
  • • Offer schools the collected alumni data to assist their future marketing and fundraising efforts.
  • • Ask schools to remind grads and parents about Selfie Check-In™ ahead of the ceremony.

🚀 Be Proactive, Not Passive

Relying on signs alone isn't enough! Take these additional steps:

  • • Hire staff or allocate your photography team to encourage grads to check in.
  • • Consider asking schools or parent associations for volunteer help.
  • • Send engaging videos, graphics, or flyers ahead of time (without the actual Selfie Check-In™ link) to prepare grads and parents about what to expect.
  • • Prepare your customers for day-of Selfie Check-In™ to achieve 90%+ participation.

🌟 Photography Essentials

Great photography drives sales! Here’s how you maximize photo opportunities with GradPics™:

  • • Capture a variety of shots: buddy shots, processionals, pre-stage portraits, handshake moments, post-stage portraits, friends & family shots.
  • • Coordinate with the handshake presenter: request grads and handshakers turn towards your camera for the perfect shot.
  • • Tap-a-Face feature: Use NowCandid’s™ capture app to market family group shots directly.

📡 Always Have a Backup Plan

Internet issues happen. Here's how you keep rolling smoothly:

  • • Provide physical Selfie Check-In™ cards.
  • • Inform grads they can complete Selfie Check-In™ after the ceremony online.
  • • Leverage offline-compatible devices (Capture App and upcoming Selfie Check-In Station™ can both collect info offline).
  • • Work with schools to post Selfie Check-In™ links post-event if needed (available 30+ days).
  • • Enable Group-by-Face™ to simplify navigation within "All Images" galleries.

💲 Pricing Right for Maximum Revenue

Pricing too high can limit your sales. Remember:
  • • Avoid the temptation of setting premium prices for all of your graduations.
  • • Appropriate premium pricing is suitable only for certain graduations (law or medical schools).
  • • Lower prices can significantly boost your overall sales volume.

Real Example:

Now to be fair, this event was not a graduation - but he point still stands!

A recent customer lowered digital download prices from $26 to $20, resulting in:

  • • More orders overall
  • • 20% increase in total revenue
  • • Happier clients and long-term marketing benefits & residual sales

🗓️ Need Extra Help?

We’re here to support your success. Schedule a chat about graduation season and GradPics™ at Calendly.

Happy shooting! 📷✨

Cheers and sparkles,

Candy

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Weekly Recap: Retail Refinements, Product Pricing, and BGR Upgrades
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Weekly Recap: Retail Refinements, Product Pricing, and BGR Upgrades

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Hey there, it’s Candy!

This week’s update brings smoother retail experiences, friendlier pricing on customer favorites like statuettes, and a full refresh of how background-removed images (BGR) work across the site.

Let’s dive into what’s new!

🖼️ BGR x Retail: A More Intuitive, Sellable Experience

Big changes have landed to make Background Removed (BGR) images shine where it matters... in your customers’ galleries and carts.

Here’s what changed:

  • BGR Renders in Personal Gallery Downloads: Pre-rendered BGR images are now included in the downloadable gallery, making products more attractive and support calls less frequent.
  • 🔄 Smarter Image Order in Retail Gallery:
    1. Background 1 pre-renders
    2. Cutouts with "Select a Background" labels
    3. Original Images
    4. Backgrounds 2–4 Pre-Rendered
    5. Group Photos / PhotoTagged images
  • 🛍️ Smarter Package Image Selection:
    • Pre-rendered BGR images now appear during image selection for packages.
    • Ordering of images follows the same flow as above, bringing consistency across the experience.
  • 📱 Mobile Background Step Skipped:
    • Pre-renders act more like real images now, with background selection skipped on Mobile devices to reduce confusion.
    • Background selection still available on Desktop
  • 💡 Visual Cue for BGRs:
    • BGR images now feature a subtle “Select a Background” overlay to help guide customer expectations and improve product engagement.

Theme: Liquorice

🏷️ Product Pricing Updates (Including Lower Statuette Costs!)

We've made changes to product pricing and shipping rates, with statuettes dropping over 40% in product cost!

Some costs have gone up slightly, but others went down—here’s a rundown of the biggest changes:

🧾 Highlights:

  • 📉 5×7 Statuette: $12.24 → $6.97 (↓ 43.06%)
  • 📉 8×10 Statuette: $17.21 → $9.97 (↓ 42.05%)
  • 📈 Travel Mug: $11.09 → $12.19 (↑ 9.92%)
  • 📈 16×20 Hanging Metal Print: $66.42 → $71.83 (↑ 8.15%)
  • 📉 11×14 Group Print (Shipping): $7.25 → $7.00 (↓ 3.45%)

More detailed breakdown at the end of the post!

🧍‍♂️ Live Statuette Previews with Cutout Images

When a customer selects a BGR image, statuettes & acrylic cutout magnets will now render in real time using their PNG cutout—just like our other dynamically-rendering products!

No more generic preview. What they see is what they’ll get. 👌

Theme: Liquorice

🎆 New Retail Theme: Pop Rocks (Just in Time for the 4th of July!)

Get ready to light up your storefront! Our brand-new Pop Rocks retail theme has officially launched—a bold, dark mode layout featuring an eye-catching fireworks background.

It’s the perfect festive look for Independence Day events, summer festivals, or any celebration that deserves some extra sparkle.

This theme brings:

  • 🌌 A sleek dark interface that makes photos pop
  • 🎇 A dynamic fireworks background for an instant party vibe
  • 🛍️ The same easy shopping experience with a more celebratory feel

Photographers can enable Pop Rocks from the Custom Offer Creator under Theme Settings—just in time to make your July events feel a little more explosive. 💥

Found via a Custom Offer's Editor

📚 Resources Page Reimagined

The Resources section has been split into five focused pages to remove clutter and confusion:

  • Every button is now better labeled with detailed descriptions so you know exactly what it does and why it matters.

Better clarity = better confidence!

🖼️ New Product Render Creator Tool

Found under Marketing Materials (in the new Resources section), this lets you:

  • Upload a sample image
  • Generate live product previews
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Perfect for flyers, social posts, or emails. 📣

Upload your own pics, and click the products to download them!

👥 Contact Stats Now More Accurate

Going forward, the system now tracks Participants vs Additional Contacts more accurately in new events. While this doesn’t retroactively change old events, future reports will give you a clearer picture of who engaged with your Event and how.

📝 Full List of Pricing Changes

Here’s the full breakdown of this week’s product/shipping adjustments:

That’s everything for this week!

The BGR improvements and new marketing tools are sure to make your Events feel sharper, simpler, and more sellable than ever.

Until next time,

📣 Candy

Introducing JerseyJotter™: Your New MVP for Sports Galleries
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Introducing JerseyJotter™: Your New MVP for Sports Galleries

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Let’s be real—sports events can be chaotic.

You’re out there capturing incredible moments: diving saves, finish line sprints, sideline smiles… and by the time you upload your gallery, it’s packed to the brim with action shots.

But then comes the big question: How will parents, athletes, and coaches find their photos quickly and easily?

That’s where JerseyJotter™ comes in to save the day—and your gallery.

💡 What Is JerseyJotter™?

JerseyJotter™ is NowCandid’s brand-new feature that automatically adds searchable filters to the All Images Gallery of SportsPics Events.

It does two things:

🎽 Color Recognition

Detects the primary shirt or jersey color worn in each image.

🔢 Number Recognition

Pulls jersey numbers or racing bibs straight from the photo.

🛠️ Total Control at Your Fingertips

You choose how JerseyJotter™ works for each event:

✅ Turn on Color only
✅ Turn on Number only
✅ Or use both for the dream team combo
✅ And yes—you can toggle them off if needed

It works with both Positive ID and Face Matching Events... just make sure your All Images Gallery is turned on!

🔍 Why You’ll Love It

With JerseyJotter™, customers can:

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  • • Zero in on their athlete without wading through hundreds of lookalikes
  • • Enjoy a more personal, efficient shopping experience (when they don't have a personal gallery)

And for you? Less “Can you help me find #22?” emails. 🎉

📸 Who’s It For?

JerseyJotter™ is a game-changer for:

  • • Sports leagues
  • • School teams
  • • Track meets
  • • Dance competitions
  • • Martial arts tournaments
  • • Basically any event where participants wear numbers or uniforms

⚡ Final Whistle

We built JerseyJotter™ to help you deliver better All Image galleries. It’s smart, seamless, and designed with real photographers (and real parents) in mind.

Ready to see it in action? Log into your NowCandid Dashboard and try it out on your next SportsPics Event!

The NowCandid™ Team
Smarter Tools. Sharper Galleries. Happy Parents.

Weekly Recap: JerseyJotter™, SportsPics Action Pricing, and Smarter Gallery Sharing🏷️
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June 20, 2025

Weekly Recap: JerseyJotter™, SportsPics Action Pricing, and Smarter Gallery Sharing🏷️

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Hey there, it’s Candy!

This week, we’re bringing the action with jersey recognition, fresh new price levels for sports events, and a sleek gallery-sharing upgrade that makes your links pop.

Let’s dive in! 💦

🧢 Introducing: JerseyJotter™

Your new MVP for sports galleries has arrived!

JerseyJotter™ automatically adds searchable filters to the All Images gallery for SportsPics Events:

  • 🎽 Color Recognition – identifies the primary shirt/jersey color worn in the photo.
  • 🔢 Number Recognition – picks up numbers from jerseys or racing bibs

You can toggle:

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  • ✅ Only one
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✅ Color & Number Recognition will work for both Positive ID and Face Matching Events (as long as the All Images Gallery is turned on)


🔍 Customers can filter using either filter independently, or both filters at once!

It’s your new best friend for organizing crowded team galleries!

💸 New SportsPics (Action) Price Levels + Offer Template

We’ve added new price levels and a recommended offer template for action-packed sports coverage. These are designed to complement JerseyJotter™ and better suit high-volume, high-energy photo galleries.

Perfect for:

  • 🏃‍♂️ Race day events
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If you’re used to SportsPics Portrait pricing, give this new setup a look—it might be a better fit for your action photgraphy Events!

🔗 Gallery Sharing Just Got an Upgrade

Now when you share your NowCandid Gallery Links via:

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They’ll automatically preview using your Event’s retail cover photo (if one’s set) — or fall back to the first image in the gallery, now complete with copyright-watermarking.

📸 Cleaner. Sharper. Way more pro.

🔍 Dashboard Search Boost

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✨ Tiny Changes & Bug Splatting

  • 🧵 View Sequence logic now uses image names for better chronological accuracy
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That’s it for this week! If you're capturing athletes, races, or energetic action shots, this update was made just for you. 💪

Until next time,


📣 Candy

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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